From the Site
Alaina Castillo Reminds Us to Celebrate Staying in With "Tonight"
August 14, 2020
Alaina Castillo is continuing to prove herself as one of the most exciting new talents to emerge within the last year.
Awgust Explores Heartbreak in His Debut Single "Never"
August 14, 2020
Awgust explores the painful conversations during a breakup on "Never"
![Lauren Sanderson Accepts the Love She Deserves in "Frustrated" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Lauren Sanderson - otw_1597435403.jpg)
Lauren Sanderson Accepts the Love She Deserves in "Frustrated" [Premiere]
August 13, 2020
Lauren Sanderson's new single "Frustrated" puts a moody hue on the alt-pop sound she does so well.
![Thoreau's "These Days" Is an All Too Relatable Story [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Thoreau - otw_1597348007.png)
Thoreau's "These Days" Is an All Too Relatable Story [Premiere]
August 13, 2020
The self-produced singer/songwriter, Thoreau, is back with a vivacious new single entitled "These Days."
![Zach Heckendorf Announces New Album and Shares The Inspirational "Stronger Than I Once Was" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Zach1 - otw_1597323664.jpg)
Zach Heckendorf Announces New Album and Shares The Inspirational "Stronger Than I Once Was" [Premiere]
August 13, 2020
Singer-Songwriter Zach Heckendorf is back with new music and a new album.
Joe Avio Ponders on the Pain of Long Distance on "Without Your Love"
August 13, 2020
Joe Avio is winning our hearts, one song at a time.
![AJRadico Is a Rising Voice in New York's Rap Counterculture [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ajradico - otw_1597323235.jpg)
AJRadico Is a Rising Voice in New York's Rap Counterculture [Q&A]
August 13, 2020
There's a new voice coming out of Queens, New York and his name is AJRadico.
Jim-E Stack Enlists Dijon on the Glistening "Sweet Summer Sweat"
August 12, 2020
San Francisco-bred producer Jim-E Stack is back with a nostalgic wooze featuring alternative R&B's rising star, Dijon.
![King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king mala_1597244104.jpg)
King Mala Confuses Her Taste Buds for Feelings on "Sugarblind" [Q&A]
August 12, 2020
Alt-pop artist KiNG MALA unveils her latest single "sugarblind."
![Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/SKofee - otw_1597256828.jpg)
Skofee's "Polished" Is a Middle Finger to Self-Doubt [Premiere]
August 12, 2020
Los Angeles-based Alt-pop artist Skofee drops off the premiere of her new video for "Polished."
Holly Humberstone Teases Debut Album With Swoon-Worthy "Kissing In Swimming Pools"
October 9, 2023
Humberstone juxtaposes ubiquitous experiences with powerfully personal writing, creating a profoundly moving and relatable anthem.
Wallows' "Your New Favorite Song" Cruises Into Dreamy Indie Pop Waters
January 17, 2025
Immediately gooey and lavender-scented, "Your New Favorite Song" is a dreamlike joyride down the coast.
Daniel Seavey Pens a Comeback Anthem in “Second Wind”
February 5, 2025
, “Second Wind” is an enticingly vibrant, deliciously abstract pop microcosm.
![Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tahj-keeton-atlax-1745266683.jpeg)
Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]
April 23, 2025
'Celebrity Jesus' sees Keeton entering a new era of his career and personal life.
Christinna O Releases Her Beautiful Rage on "Hot Head"
July 20, 2020
Spoken word poet and R&B singer Christinna O expresses herself on honest new single, "Hot Head."
Noah Elliott Delivers a Hard Message in a Quirky-Feel Good Way in "Selling Out" Video
October 9, 2020
Noah Elliott has released his second single, "Selling Out," and unlike the title suggests, it's anything but.
LA Producer GYYPS Returns With Fiery New Single "Careless"
March 8, 2021
LA-based multi-instrumentalist, producer, and visual artist GYYPS returns with his newest single "Careless," releasing alongside its own eclectic visual.
![NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/not-a-toy-say-so-1689181679.jpeg)
NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]
July 12, 2023
"say so" is all about "this idea of wanting someone so bad, but you’re stuck in limbo waiting for them to finally say how they feel."
Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.
-1696619715.jpg)
Crooked Teeth And John Harvie Got A "Problem" On New Mosh-Worthy Single | THE NOISE
October 5, 2023
Cali-trio Crooked Teeth and fellow rising pop-punk star John Harvie kick hyper-masculinity in the face with the release of their latest single, "Problem."