From the Site
"Weep" Finds Brandon at His Strongest and Most Emotional
May 11, 2020
The story Brandon tells is familiar and universal, but the way he tells it feels novel.
BRELAND Proves Himself a Hitmaker With the Infectious "Horseride"
May 11, 2020
The rapidly rising country rap newcomer is no one-hit pony.
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
LÉON, JAWNY, Tkay Maidza, & More Artists You Should Listen to | #NowWatching
August 7, 2020
The Best New Music Playlist on Ones to Watch.
Joe Avio Ponders on the Pain of Long Distance on "Without Your Love"
August 13, 2020
Joe Avio is winning our hearts, one song at a time.
![Koren Grace Finds Herself on "My World" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Koren Grace - otw_1598029422.jpg)
Koren Grace Finds Herself on "My World" [Premiere]
August 20, 2020
Koren Grace finds peace in imperfection on her new single "My World."
![Zuli Jr. Seeks Freedom From Disillusionment on "Blue Sky" [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/1 Felton Kizer_1614705311.jpg)
Zuli Jr. Seeks Freedom From Disillusionment on "Blue Sky" [Premiere + Q&A]
March 2, 2021
We caught up with alt-R&B artist Zuli Jr. to talk about "Blue Sky" and his forthcoming project, 'Stop it God.'
spill tab Links With Tommy Genesis For the Decidedly Infectious "Indecisive"
August 10, 2021
"Indecisive" races forward with an intoxicating hunger.
LO MOON Expands Their Cinematic Sound on 'A Modern Life'
February 28, 2022
On their sophomore effort, LO MOON leans into bolder, more cosmic vibes.
waterbaby Sways Through a Cocktail of Emotions and Sounds in 'Foam'
June 21, 2023
'Foam' leaves us feeling dizzy and entranced by the rising Stockholm star.
Blusher Puts the Pedal to the Metal in the Heart-Racing "Accelerator"
March 28, 2024
"'Accelerator' feels like Blusher with the saturation turned up to 200%."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Ryan Beatty, Mahalia, girl in red, flor & More | #NowWatching Playlist
September 6, 2019
Follow along for new tunes added every Friday!