From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
Boyish Navigate a Mental Breakdown in TÁR-Inspired Music Video
May 16, 2023
The song is an emotion-laden response to the duo's decision to move their lives across the country.
spiderblush Glides Through the Pain of Betrayal in "Big Deal"
February 23, 2024
"This is the song to sing along to when your heart feels broken before it was even full.”
AleXa's Single "sick" Is Like Avril Lavigne Meets K-Pop
March 12, 2024
If you want to see the blossom of Avril Lavigne pop-punk & full storm K-Pop, then AleXa’e new single is the mutation you need.
Indie Delight Daffo Delivers a Despondent Holiday Tune with “Winter Hat”
November 19, 2024
To counter the jolly season approaching, Daffo sings of the inevitable feeling of sadness that not even a cozy winter hat can protect you from.
Colby Lafayette Re-lives His Misfit Days on "BUMPIN' 16's"
October 8, 2020
Blending genres like grunge, rock and hip-hop, Colby Lafayette is creating a unique sound of his own.
![Hannah Hausman Leaves a Toxic Relationship on "will i ever feel like this again?"[Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Hannah Hausman otw_1610046884.jpg)
Hannah Hausman Leaves a Toxic Relationship on "will i ever feel like this again?"[Premiere]
January 7, 2021
After losing her voice for an entire year due to a (pre-COVID) virus, indie pop artist Hannah Hausman is back and stronger than ever with the release of her latest single, "will i ever feel like this again?"
Internet Money's lilspirit Returns With Subversive New Single "4ever"
February 12, 2021
With his first release of 2021, Internet Money's lilspirit makes a triumphant return this week with his newest single "4ever."
"Skywalker" Is Oliver Malcolm's Most Personal Song to Date
March 19, 2021
The lyrics to Oliver Malcolm's "Skywalker" are honest about feeling lonely, which we've all experienced this past year.
Meet the LA Collective That Is Here '2' CMMND Your Attention
April 15, 2021
The beauty of a collective is in creating community, and CMMND is fostering an immersive one.
99 Neighbors Deliver a Frenetic Hip-Hop Anthem on "Live a Little"
July 6, 2021
Every moment of "Live a Little" pulses with a manic, infectious energy.