From the Site
"Weep" Finds Brandon at His Strongest and Most Emotional
May 11, 2020
The story Brandon tells is familiar and universal, but the way he tells it feels novel.
BRELAND Proves Himself a Hitmaker With the Infectious "Horseride"
May 11, 2020
The rapidly rising country rap newcomer is no one-hit pony.
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Zoe Ko Laughs In The Face Of Misogyny On New Single "Lucky"
November 14, 2024
The native New Yorker continues to highlight the female experience on her latest alt-rock-tinged single and explores themes of authenticity and empowerment.
Momma Announce New Album With Gut-Spilling Single "I Want You (Fever)"
January 31, 2025
"The second we wrote that song, we felt like we were entering a new era."
syd B Bares All on "RITF"
September 10, 2020
syd B has been cementing her place as a future R&B star worth keeping an eye on.
Oslo Ibrahim's "Baby Don't Let Me Go" Is the Perfect Summer Song
July 15, 2021
"Baby Don't Let Me Go" feels like giving yourself over to a tropical escape defined by idyllic sunsets and heartbreak.
![Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kiana-v-heartbreak-on-me_1644604728.JPG)
Kiana V Crafts the Perfect Valentine's Day Vibe With "Heartbeat on Me" [Q&A]
February 11, 2022
"Heartbeat on Me" is an infectious, love-filled romp.
Rewind: Our 5 Favorite Music Videos of the Last Week
July 7, 2022
From Shoffy to Andrekza, these are 5 videos you definitely don't want to miss.
aldn Continues to Reinvent Himself With the Cathartic "headstrong gunner"
March 13, 2023
Emotionally gaunt, aldn's hyperpop sound continues to morph into deeper shades of punk.
Cailin Russo Celebrates Her New Album 'Influx' With a Pineapple Crush Cocktail
May 31, 2023
Russo turns her intoxicating indie pop into an irresistible cocktail.
Snow Strippers 'Night Killaz Vol. 1' Is a Never-Ending Party
November 29, 2023
Snow Strippers deliver some serious heat for the winter months ahead.
AG Club Announce New Album ‘BRODIE WORLD,’ Share “eva” Music Video
April 2, 2024
There's no stopping AG Club.