From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
![Rochelle Jordan’s ‘Through The Wall’ Is a Love Letter To Freedom [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rochelle-jordan-interview-1758643280.jpg)
Rochelle Jordan’s ‘Through The Wall’ Is a Love Letter To Freedom [Q&A]
September 23, 2025
In Jordan relinquishing herself from one-dimensionality, she’s given every set of eyes on her permission to do the same.
![WHATMORE Are Best Friends First, Artists Second [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/whatmore-interview-1758052031.jpg)
WHATMORE Are Best Friends First, Artists Second [Q&A]
September 17, 2025
"We never put ourselves in a box... for now, we like to say we’re just WHATMORE."
![10 Questions With PRYVT on Their Latest Airy Single ‘PALETTE’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/palette_press1-1758049807.jpg)
10 Questions With PRYVT on Their Latest Airy Single ‘PALETTE’ [Q&A]
September 16, 2025
Birthed from a period of burnout, PRYVT feels freer and more at home than ever in "PALETTE"
![WATCH: Big Ass Truck Perform Heavy-Hitting Tracks For ‘Something Loud’ Session [EXCLUSIVE] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/untitled_design(9)-1758142997.jpg)
WATCH: Big Ass Truck Perform Heavy-Hitting Tracks For ‘Something Loud’ Session [EXCLUSIVE] | THE NOISE
August 7, 2025
Watch Big Ass Truck perform "Beef," "Big Ass Beer" and "Cornfed" plus talk about their recent rise in the hardcore scene landing them on multiple big time festivals all across the US.
![WATCH: Cartel's Will Pugh Performs Acoustic 'Chroma' Renditions For New Something Quiet Session [EXCLUSIVE] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/untitled_design(10)-1758209353.jpg)
WATCH: Cartel's Will Pugh Performs Acoustic 'Chroma' Renditions For New Something Quiet Session [EXCLUSIVE] | THE NOISE
September 18, 2025
Watch Cartel's Will Pugh perform "Say Anything (Else)," "Luckie St" and "Runaway" plus talk about the band's recent re-release of 'Chroma' to celebrate 20 years of its original debut.
Hunter Daily Takes Us Through Her EP 'Claw Marks,’ Track by Track
September 19, 2025
"After a 4.5-year relationship, letting go wasn’t clean. It was messy, desperate, and it left marks."
![Edgehill's "lol" Is An Indie Rock Reach for Meaning [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/edgehill_n_y_c1-_cooper_douglass-1758210209.jpg)
Edgehill's "lol" Is An Indie Rock Reach for Meaning [Q&A]
September 19, 2025
We sat down with the band to get the inside scoop on their writing process, commitment to collaboration, and who wear's the chef's hat in the band.
Exclusive: KENNEDY Releases “All The Pretty Girls” For Those Who March To The Beat Of Their Own Drum
September 19, 2025
KENNEDY’s fourth single is finally here and even better, we got the accompanying visuals.
Emotive, Electric, Unstoppable: Michael Aldag’s ‘Crying in the Club’ EP
September 25, 2025
Philine Sonny Takes Back the Power in “Gatekeeper”
September 20, 2025
Sonny is not one to hold back in her music, tackling difficult subject matter with care and honesty.