From the Site
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
![Sophia Galaté's Debut Album 'For My Own Entertainment' Is Pretty and Pink [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sophia-press-photo-1762205897.png)
Sophia Galaté's Debut Album 'For My Own Entertainment' Is Pretty and Pink [Q&A]
November 3, 2025
We got a chance to connect with Galaté surrounding the release of her debut for a deeper look at her multidimensionality and the critical role pink plays in her new era.
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Phoenix James Bares Her Soul in "Nothing Matters"
November 3, 2025
“It’s about the ache of separation, the way physical space starts to erode emotional closeness.”
![HighSchool's Self-Titled Debut Infuses Nostalgia-core Into Modern Rock [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2025-11-03_at5.32.03_p_m-1762220112.png)
HighSchool's Self-Titled Debut Infuses Nostalgia-core Into Modern Rock [Q&A]
November 4, 2025
Wanting to know more we roused the boys up early once morning to dive into, high school popularity, life tips & more:
There I Go: Vincent Mason’s Debut Album Hits the Road and Your Playlists
November 4, 2025
The album is a body of work that bridges Mason’s well-known authentic storytelling with Nashville production, emphasizing the importance of keeping the entire record genuine.
![10 Questions With RIVER on Her Latest Single "I Am Cancer" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/river-i-am-cancer-1762375609.png)
10 Questions With RIVER on Her Latest Single "I Am Cancer" [Q&A]
November 5, 2025
"I believe that when we’re honest about our fears and insecurities, they can’t weigh us down."
Nikki Kent Casts a Siren Spell in Debut Single "My Kisses In Threes xxx"
November 6, 2025
“My Kisses In Threes xxx” quietly establishes Kent as the “it” girl indie grunge has been longing for.
![BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/album_release_press_photo4(_credit__jorge_rico)-1762568616.jpg)
BENEE's 'Ur An Angel I'm Just Particles' Is Existentialism in A Pop Package [Q&A]
November 7, 2025
The album is a fiery step into new sounds and perspective for the New Zealand-born, LA-based artist.
Pretty Jane Wants You To Kiss Your Friends
November 7, 2025
Finishing out their EP, "Do You Want Me Around," is an indie rock catharsis of relationship confusion.
PREMIERE: Verzache's "Good guy" Puts A Cheeky Spin on Self-Deprecation
November 10, 2025
In the music video, Verzache plays a janitor with earbuds in, using his mop as a guitar as he cleans after hours.
Annabelle Dinda Explores the Frustration of the Female Experience in "The Hand"
November 9, 2025
Skyrocketing to TikTok virality, "The Hand" has touched listeners worldwide.