From the Site
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
![Emma Gatsby Feels at Home on "Sanctuary" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Emma G_1588876914.jpg)
Emma Gatsby Feels at Home on "Sanctuary" [Premiere]
May 7, 2020
Emma Gatsby is back and feels at home on her new single, "Sanctuary". Listen now.
$NOT Drops Hypnotic Visual For "PRESSURE"
May 7, 2020
"PRESSURE," video and all, is a promising illustration of hip-hop's woozy, limitless future.
Kim Petras' "Malibu" Is Picture-Perfect Pop Escapism
May 7, 2020
"I just want 'Malibu' to be a fizzy, refreshing drink that comes to you during this quarantine and makes you forget all your anxieties."
Fiji Blue Has Us Feeling "Butterflies" in New Single
May 7, 2020
Fiji Blue's music seems to change with the seasons.
Mini Trees' "Want Me To Stay" Is an Ethereal Portrait of Unrequited Love
May 7, 2020
Mini Trees' bittersweet wish is all too relatable.
sophie meiers' "as good as it gets" Is a Lulling, Wistful Daydream
May 6, 2020
meiers is the brilliant byproduct of a generation that is increasingly finding inspiration and a sense of home in online communities.
![#NowWatching 01-25-19 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/fletcher-now-watching-playlist-3.jpg)
#NowWatching 01-25-19 [PLAYLIST]
January 25, 2019
Today's gifts didn't disappoint, with new releases by FLETCHER, Summer Walker, girl in red, slenderbodies, & many more.
![#NowWatching 02-01-19 [PLAYLIST]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/grandson-now-watching-playlist-ones-to-watch-3.jpg)
#NowWatching 02-01-19 [PLAYLIST]
February 2, 2019
February is shaping up to be a strong month, with a plethora of new releases from Ones To Watch artists on day one.
![SWMRS - "Lose Lose Lose" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swmrs-ones-to-watch.gif)
SWMRS - "Lose Lose Lose" [Live + Interview] | All Eyes On
March 26, 2019
Our gaze is fixed on these punk upstarts who are bringing a much-needed breath of fresh air to the genre.
![Boy Willows Drops Dreamy Music Video for "Fila" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Willows_1600717356.jpg)
Boy Willows Drops Dreamy Music Video for "Fila" [Q&A]
September 21, 2020
Boy Willows, aka Landon Fleischman, makes music that offers a deep amalgamation of incandescent alt-pop, jubilant jazz, and psychedelic-tinged folk.
Rook Monroe Paints a Sunrise With "Pink and Purple"
September 29, 2020
Rook Monroe's "Pink and Purple" takes you on a lyrical exploration of self expression.
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Bree Runway Has Arrived
November 6, 2020
With the release of her latest EP '2000AND4EVA,' we caught up with the destructive pop artist to talk about her signature sound, her experiences with colorism, performing for Michelle Obama, and more.
FINKEL Finish off the Year With the Quirky 'Sick 2020′
December 11, 2020
The artist duo FINKEL are two of the quirkiest rule-breakers in the music and art world that I know.
Mikey Ferrari Shoots For The Stars on Debut 'SPACEBOY' EP
March 12, 2021
After a long wait, this week fans finally see the release of SPACEBOY, the debut EP from Los Angeles-based singer, producer, and multi-instrumentalist Mikey Ferrari.
Abby Sage Meditates on the Importance of Self-Exploration on "Residing in the Sky"
August 18, 2021
"It plays into that euphoric feeling of redefining yourself."
10 Questions With Rarelyalways on His Debut Album 'WORK'
March 13, 2023
Very few artists can make you question your perspective quite like Rarelyalways.