From the Site
BRELAND Proves Himself a Hitmaker With the Infectious "Horseride"
May 11, 2020
The rapidly rising country rap newcomer is no one-hit pony.
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Chezile Just Wants to Let You Know That You're Special With New EP 'Alē'
May 19, 2025
'Alē' reflects on Chezile's humble beginnings while contemplating the trappings of fame and trying to stay grounded amidst a new reality.
The Image Continues to Prove Themselves on "Beaujolais"
October 6, 2020
For their fourth release this year, The Image debuted their most vibrant song to date entitled "Beaujolais."
Lovsky's "Stay" Is Poetic, Emotive, and Vocally Stunning
November 19, 2020
San Francisco native and singer-songwriter Lovsky may be new to the pop scene, but she has quickly proven that she has a long career ahead of her.
![Meet Mrley, the Artist Bringing His South London to the Masses [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mrley-interview_1634759278.jpg)
Meet Mrley, the Artist Bringing His South London to the Masses [Q&A]
October 20, 2021
"I feel that as humans we need to physically connect more before a movement as strong as the punk era will ever exist again."
joan’s "nervous" Has Arrived Just in Time for Valentine’s Day
February 3, 2023
There's a charming, precocious innocence to the indie pop outing.
Audrey Mika Returns to Soundtrack Our Summer With “satuRday”
May 30, 2023
After a two-year hiatus, Mika sounds like she's having more fun than ever.
Mallrat Delivers an Otherworldy Glitch Pop Vision in "Ray of Light"
August 26, 2024
“I often feel pulled in certain directions by invisible forces. I secretly suspect that it’s the work of heavenly angels..."
Lennikim Takes Us Through His New Blood-Pumping EP ‘Adrenaline,’ Track By Track
May 19, 2025
‘Adrenaline’ is nothing short of electrifying.
#NowWatching Playlist: 04-26-19
April 26, 2019
Kicking off with a raging lesson in Anger Management by Rico Nasty & Kenny Beats, only to follow up with tender love songs by Mahalia and LàˆON, this week's playlist has something for every type of music fan.
deryk Laments Over What She Should Have Said on "Call You Out,"
July 13, 2020
The UK born but Auckland based singer deryk has arrived with her debut single.