From the Site
Lennon Stella Lays the Blueprint For a Budding Pop Icon in 'Three. Two. One.'
April 27, 2020
Rarely does pop feel so effortless and grand.
Verzache Relates to a Generation Stuck Indoors in "Life Inside"
April 27, 2020
Verzache captures an ongoing collective melancholy with a rare sense of optimism.
Coco & Clair Clair Put Their Breezy Charisma on Display in 'Treat Like Gold'
April 27, 2020
Coco & Clair Clair make brazen pop rap reminiscent of the bedazzled flip phones and low-rise jeans of the early 2000s.
Juice WRLD, Cautious Clay, LoveLeo, and More Artists You Should Listen to Now | #NowWatching
April 24, 2020
The best new music playlist on Ones To Watch.
![Kailee Morgue Delivers Pop With a Punk Spirit in 'Here In Your Bedroom' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kailee-morgue-here-in-your-bedroom-interview_1587757485.jpg)
Kailee Morgue Delivers Pop With a Punk Spirit in 'Here In Your Bedroom' [Q&A]
April 24, 2020
"I know everyone always talks about their music being honest, but it really feels like a public diary to me."
From ASMR Lullabies to Rising R&B Goddess, the Magic of Alaina Castillo's 'the voicenotes'
April 24, 2020
<i>the voicenotes</i> acts a digital diary, capturing melancholic moments of self-realization.
RICEWINE Walks Us Through 'Lovesick,' His Mesmerizing LoFi Meditation on Love
April 24, 2020
Now is the time to get familiar with RICEWINE and his infectious brand of "dreamhop."
When Life Gave LoveLeo "LEMONS," He Made a Bop in His Bedroom
April 24, 2020
There is nothing not to love about LoveLeo.
![Hazel English on Cults, Moving to California, and Her Debut Album 'Wake UP!' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hazel-english-wake-up!-interview_1587742645.jpg)
Hazel English on Cults, Moving to California, and Her Debut Album 'Wake UP!' [Q&A]
April 24, 2020
With biting honesty and clarity, English explores everything from the downfalls of capitalism to the seesaw of power in relationships.
Virtual Phenom Miquela and R&B Sensation Teyana Taylor Join Forces in "Machine"
April 23, 2020
"Machine" is all the evidence you need to see that Miquela is far more than a random collection of ones and zeroes.
Kaelin Ellis Takes Us Through His Project ‘You Are Here, Start.’ Track By Track
June 27, 2024
Ellis constructs a journey, a swagger-filled party bus of beats and synths that make you slow down and actually listen.
KennyHoopla Gives Himself His Overdue Flowers in “ONE TULIP//“
August 8, 2024
KennyHoopla bares all corners of his complex soul on this pivotal new release.
Peach Pit Soars to Daring New Heights in “Magpie”
October 29, 2024
'Magpie' is a love letter to creative experimentation, defying genre conventions and pushing the boundaries of indie rock.
Isabel Pless Sips on Hometown Nostalgia in "Shirley Temples
January 24, 2025
Draped in vivid lyricism, Pless invites us into her picturesque home in Vermont with this lighthearted tune.
TAVE and Kenyon Dixon Drop Tranquil and Tantalizing Tune “Laid Back/Old Skool Chevy”
February 6, 2025
Take a joyride with TAVE and Kenyon Dixon in this laidback single.
Chappell Roan Honors Her Country Roots in "The Giver"
March 17, 2025
The breakout pop star is finally back with a cheeky pop-country smash.
![Dali Rose Guides Us to "Heaven" in Debut EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image001-1746165182.jpg)
Dali Rose Guides Us to "Heaven" in Debut EP [Q&A]
May 2, 2025
On ‘Heaven’ the mystery of this nascent artists is guarded in everything but his supreme talent, a man whose vocals command attention acapella, against a Hammond keyboard or soaring in choruses over a piano.
The Hellp Deliver a Microdose of Sleazy Fun in 'LL Revisited'
May 7, 2025
The Hellp is nothing if not original.
![Oceanic Make a Bid To Bring Back Bands [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2025-06-24_at5.22.37_p_m-1750810994.png)
Oceanic Make a Bid To Bring Back Bands [Q&A]
June 24, 2025
Their latest single, "I'm Your Boy," is an equally dreamy and punchy indie-alt anthem.
![From Opera to the Core of Classic Rock, The Sophs Embody the Next Great Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1752687249.jpg)
From Opera to the Core of Classic Rock, The Sophs Embody the Next Great Band [Q&A]
July 16, 2025
Ever so curious about such a uniquely committed and complementary group, so early in their careers, we snuck the group into our nice executive conference room for a proper deep dive.