From the Site
Alexander 23 Reminds Us We're Not Alone With "IDK You Yet"
April 10, 2020
Alexander 23 tackles the complex emotions many of us are dealing with in isolation.
RMR Switches Gears to Deliver the Tragic Story of "DEALER"
April 10, 2020
The enigmatic viral artist is back.
THE Peach Tree Rascals Interview
April 9, 2020
We spent the day painting in the backyard with anti-pop's most promising new collective.
![Treasure's 'Suffocation & Air' EP Breathes New Life Into Indie Soul [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Treasure-suffocation-and-air-ones-to-watch_1586456100_1586547381.jpeg)
Treasure's 'Suffocation & Air' EP Breathes New Life Into Indie Soul [Premiere]
April 9, 2020
<i>Suffocation & Air</i> is a crisp reminder of the power found in minimalism.
Jean Dawson's "POWER FREAKS" Is a Masterful Collage of Sound and Emotion
April 9, 2020
Dawson's music is a targeted endorphin rush.
![Juice's "Konoha" Is an Ode to Naruto and Personal Growth [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/juice-konoha_1586447448.jpg)
Juice's "Konoha" Is an Ode to Naruto and Personal Growth [Premiere]
April 9, 2020
"It's about looking around you and realizing that there are all these experiences to have and all these people to appreciate."
![Join Millions in Stepping Into the Haunting World of Sub Urban [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sub-urban-interview_1586380558.png)
Join Millions in Stepping Into the Haunting World of Sub Urban [Q&A]
April 8, 2020
"When I made Sub Urban in 2016-2017, I knew I wanted it to be dark, whether emotionally vulnerable and raw or twisted and theatrical."
Evann McIntosh Shows Us "What Dreams Are Made Of"
April 8, 2020
The self-awareness and vulnerability of 16-year-old Evann McIntosh are enviable, as is her musical talent.
Hope Tala Is Giving a Face to the "R&Bossa" Sound
April 8, 2020
Tala's music is stimulating to the mind, body, and soul.
Zaia Has an Ominous and Funk-Fueled Vision For Atlanta Rap
April 7, 2020
Zaia is conveying complex ideas in infectious refrains and melodies.
RUEL Puts a Magnifying Glass to Stan Culture in "Face to Face"
August 12, 2019
Beneath the track's lush, R&B-hued instrumentation, the singer messages his current pop star obsession on social media while running around Paris before her show.
Addison Rae Embraces Her Pop Star Persona in Lost and Found 'AR' EP
August 18, 2023
The social media star can finally add verified pop star to her ever-growing résumé.
keshi Aims to Get People Moving With "Say," Announces Sophomore Album 'Requiem'
July 17, 2024
“Say” is a lightweight love ballad that elicits a full-body groove.
Your Definitive Fall Concert Calendar | 50 Tours Not to Miss
September 24, 2019
From BROCKHAMPTON to Lizzo, these are the shows you will be happy to rack up some credit card debt for.
Conan Gray Takes Flight in 'Kid Krow'
March 20, 2020
Gray is here to make his mark on the world of pop music.
Verzache Relates to a Generation Stuck Indoors in "Life Inside"
April 27, 2020
Verzache captures an ongoing collective melancholy with a rare sense of optimism.
![Peach Tree Rascals Is Introducing the World to Rascal Pop [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/peach-tree-rascals-interview-let-u-go-1656341256.jpeg)
Peach Tree Rascals Is Introducing the World to Rascal Pop [Q&A]
June 24, 2022
The collective is looking to reshape pop in their own kaleidoscopic image.
hemlocke springs Navigates the Reality of Human Connection in "enknee1"
August 28, 2023
"enknee1" is a delicate outcry straight from springs' open heart.
![Rence Offers Hope to Struggling Musicians in "Ways To Go" Video
[PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rence-ones-to-watch.jpeg)
Rence Offers Hope to Struggling Musicians in "Ways To Go" Video [PREMIERE + Q&A]
March 28, 2019
"To the artists who have to grind to keep their dreams alive: keep grinding and keep dreaming. "
![Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Photo Mar 01, 5 50 31 PM_1561662161.jpg)
Elliot Lee Is Done Feeling like "Dirt" [PREMIERE]
June 27, 2019
With an eccentric fashion style and distinctive sound, Lee is fearless, bold and authentically herself.