From the Site
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
KennyHoopla Encourages a Leap of Faith in "the world is flat and this is the edge//"
March 12, 2020
Does the coronavirus have you feeling a bit anxious? Well, KennyHoopla conveniently dropped his new perfectly existential track this morning.
Deb Never and Kenny Beats Pay Homage to Steve Austin in "Stone Cold"
March 12, 2020
The attitude era of WWE is alive and well in Deb Never and Kenny Beats.
![Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sons-of-daughters-live_1584036447.jpg)
Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions
March 12, 2020
Sons of Daughters bring their latest single "I Picture You" to life.
![Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thea-inside-out-ones-to-watch_1584032035.jpeg)
Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]
March 12, 2020
Thea has our full, undivided attention.
![The Buttertones Come of Age in "Fade Away Gently" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-buttertones-fade-away-gently_1584021299.jpg)
The Buttertones Come of Age in "Fade Away Gently" [Premiere]
March 12, 2020
The Buttertones make the rare sort of music that simply does not go out of style.
Top That Track's Got Your Playlist For the Apocalypse in "The End Is Nigh"
March 11, 2020
Precious and Dave put together songs to make your self-quarantine go by faster.
![RICEWINE Is Navigating His Way Through "Selfluv" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ricewine-interview-ones-to-watch_1583943863.JPG)
RICEWINE Is Navigating His Way Through "Selfluv" [Q&A]
March 11, 2020
"If you're not at peace with yourself, you will never find happiness in someone else..."
Yaeji's "WAKING UP DOWN" Is a Deceptively Chill Banger
March 10, 2020
Yaeji is back with an existential club anthem and an adorable dog named Woofa.
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
![Golden Vessel and Emerson Leif Pen an Ethereal Love Song in "HIGHWAY" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/golden-vessel-highway-ones-to-watch-2.jpeg)
Golden Vessel and Emerson Leif Pen an Ethereal Love Song in "HIGHWAY" [PREMIERE]
April 4, 2019
There is an all-encompassing tranquility to the hazy sonic meditations of Golden Vessel.
![Destiny Rogers - "Tomboy" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/destiny-rogers-live-ones-to-watch-2_1559081256.jpeg)
Destiny Rogers - "Tomboy" [Live + Interview] | All Eyes On
May 28, 2019
Rogers went from spending the weekends busking in Los Angeles to establishing herself as a resounding new voice in R&B - inflected pop.
Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Mija's Debut Album 'Desert Trash' Is Pure, Unabashed Self-Expression
February 27, 2020
"'Desert Trash' is who I am."
Max Leone's "The Beach" Effortlessly Pulls You In
April 16, 2020
Leone's latest has us reminiscing about the feeling of saltwater and lost love.
Chloe Tang Has a New Lease on Life With Single "Walk You Out"
February 19, 2021
Following the release of last month's "Sad About Me," singer-songwriter Chloe Tang returns this week with her newest single, "Walk You Out."
BETWEEN FRIENDS Take Hold of the Aux Cord on 'i like when you shine!'
June 14, 2021
<i>i like when you shine!</i> is everything a mixtape should be and more.
![Cartel Celebrate “The End" With New Single [The Noise]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cartel-2022-1661276721.jpg)
Cartel Celebrate “The End" With New Single [The Noise]
August 22, 2022
"The End" is a reminder to cherish those special connections, romantic, platonic, or otherwise.
![Sydney Sprague Releases Self-Aware Sophomore LP 'Somebody In Hell Loves You' [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed(7)(1)-1694808747.png)
Sydney Sprague Releases Self-Aware Sophomore LP 'Somebody In Hell Loves You' [Q&A] | THE NOISE
September 15, 2023
On somebody in hell loves you, Sydney channels her sadness, anxiety, and existential dread through driving guitars, shimmering melodies, and the deceptively sweet weapons of indie pop-rock and keen observation.
Jelani Aryeh Finds Familiar Comfort in the Chaos of 'The Sweater Club'
June 18, 2024
Aryeh describes this record as a “two year adventure and labor of love”—and it shows.