From the Site
What the Fuck Is a Genre?
February 26, 2020
Gen Z killed the music genre. RIP.
haroinfather Is a Stylistic Enigma Giving New Life to SoundCloud Rap
February 26, 2020
haroinfather is flipping the "SoundCloud rapper" trend on its head.
They're a Meme and They're Owning It in Top That Track's 'Indie Starter Pack' Episode
February 25, 2020
This week's episode comes with a free side of fairy lights and rolled-up vintage jeans.
Noah Cunane's "Medicine" Music Video Hits Different
February 25, 2020
Cunane's new music video is as relatable as it is sympathetic.
Shay Lia - "Good Together" (Live + Interview) | Northside Sessions
February 25, 2020
Shay Lia delivers a captivating performance of "Good Together."
![Boy In Space Is Done With Playing It Safe [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/boy-in-space-interview_1582655188.JPG)
Boy In Space Is Done With Playing It Safe [Q&A]
February 25, 2020
"I want to stop being safe, because there's an unsafe creative person inside of me that needs to fly a little bit."
Powfu's "death bed" Has People Confessing Their Love
February 25, 2020
The Internet is getting swept up in Powfu's sad boy sound.
Mack Keane and Walker Link for the Soulful "Love Won't Bring Me Down"
February 25, 2020
"Just two guys who love soul music doing their thing."
Mallory Merk Reminds Us of the Important Distinction Between Being Lonely and Alone
February 24, 2020
Sometimes it is better to be alone than to be around people who make you feel lonely.
April and "The Impossible Task of Feeling Complete"
February 24, 2020
April's debut single is a sonic hug brimming with warmth in spite of its somber soundscape.
keshi Makes a Notable Departure While Exploring His Roots in "Texas"
September 10, 2024
The new song arrives as a precursor to keshi's much-anticipated sophomore album, 'REQUIEM,' set to release this Friday.
![Listen To More Giraffes's Totally Far Out New Single, "Surf"! [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/more-giraffes-ones-to-watch copy_1563402482.png)
Listen To More Giraffes's Totally Far Out New Single, "Surf"! [Q&A]
July 17, 2019
Looking for a little summertime magic that rivals your favorite bottle of rosé?
nobody nobody Debut's With "SAD!" ft. plainfacedgirl
July 23, 2020
The Santa Cruz duo is striving to meld obscure and out of the box production with catchy lyricism.
![Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Appleby - otw2_1599005534.jpg)
Appleby Wants to Normalize the Stigma Around Self-Doubt [Q&A]
September 2, 2020
We caught up with Appleby for a candid interview.
Anthony Russo Pens a Song For the Lost Generation in "Kansas"
May 21, 2021
Free-spirited and aimless but not hopeless, Russo is proving that the next generation is just here for a good time.
Rewind: Our 5 Favorite Music Videos of the Last Week
May 23, 2023
From David Kushner to grouptherapy., these are 5 music videos you don't want to miss.
Bully's 'Lucky For You' Is an Indie-Grunge Look at Grief
June 6, 2023
In one word, 'Lucky For You' is raw.
Franklin Jonas' 'Sewer Rat' Is a Debut He Wasn't Sure Would Ever Come
June 27, 2023
"It is these songs that have pushed me to grow and put myself and my art into the world.”
Bren Joy Navigates the Push & Pull of History and Modernism in 'SUNSET BLACK'
February 27, 2025
On his latest album SUNSET BLACK, we are fearlessly cast into a sampling of Bren Joy's immense talents, over a range of soundscapes most artists fail to cover in a career.
![Cleo Reed's Album, Cuntry, Is A Folk-Rap Statement of Political History [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cleo-reed-cuntry-1200x1200-1-1753233867.jpg)
Cleo Reed's Album, Cuntry, Is A Folk-Rap Statement of Political History [Q&A]
July 23, 2025
Too curious not to ask the artist herself, we caught Cleo in NYC on their rooftop for a chat.