From the Site
nothing,nowhere. Embarks on a Dystopian '80s Fever Dream in "nightmare"
January 28, 2020
The direct result of playing <i>Purple Rain</i> every night with the lights out.
Pop Prodigy Tate McRae Shares Her Coming-of-Age Story in 'all the things i never said'
January 28, 2020
The trials and tribulations of coming-of-age have never sounded this good.
![Ones To Watch and The Noise Presents: Palaye Royale [Announcement]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/palaye-royale-ones-to-watch_1580228257.jpg)
Ones To Watch and The Noise Presents: Palaye Royale [Announcement]
January 28, 2020
Playe Royale is bringing their enthralling fashion-art rock vision across North America.
Who Is 2021's Best New Artist?
January 27, 2020
Chances are it's probably someone who will go viral on TikTok in the next six months.
girl in red Makes Her Horror Film Debut in "Kate's Not Here"
January 27, 2020
Prepare to enter the terrifying world of <i>The Turning</i>.
Poppy Ajudha and Mahalia's "Low Ride" Is the Ultimate Night Drive Mood
January 27, 2020
"Low Ride" brings back the charm of late '90s R&B queens.
Kota the Friend Keeps It Real in 'Lyrics to Go, Vol. 1'
January 27, 2020
Kota the Friend's distinctive brand of hip-hop is rooted in complex ideas and thoughtful interpretation.
iyla Replaces Feelings With a Crown in "Tattoo Tears"
January 25, 2020
"Tattoo Tears" dominates as a sophisticated resignation of feelings.
ROSALàA, Doja Cat, Tate McRae, and More Artists You Should Listen to Now | #NowWatching Playlist
January 25, 2020
The best new music playlist on Ones To Watch.
Alaina Castillo Wants You to Treat Every Day Like Its "valentine's day"
January 24, 2020
Castillo reminds us that "valentine's day" is not just about February 14.
![Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khamari_1603498557.jpg)
Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]
October 24, 2020
Khamari has been one of the most consistent new acts of the year.
Janna Jamison Invites You to Let Go on Debut EP 'The Pulling My Clothes'
November 4, 2021
<i>The Pulling My Clothes</i> reflects a songwriter and performer with wisdom beyond her years.
10 Questions With Gavin Haley on His Debut Album 'i hate you, Don't Leave Me'
August 16, 2022
"This album is the last year-and-a-half of my life and some of my most personal journal entries."
44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
![Bird and Byron’s Debut Album Takes Us on a Train Ride Through Heartbreak [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bird-and-byron-interview-1689696615.jpg)
Bird and Byron’s Debut Album Takes Us on a Train Ride Through Heartbreak [Q&A]
July 18, 2023
"We hope people think this album sounds like us. Creating this piece of work was such a personal experience for both of us, and we hope that emotion comes through in the music."
flor Learns to Love Again in New Single "Same Color As The Sun"
October 27, 2023
"I wanted to write a song that expressed just how much I couldn't express my feelings."
glaive Proves Himself a Creature of Constant Reinvention and Self-Discovery in 'May It Never Falter'
October 17, 2024
'May It Never Falter' reflects on glaive's losses, how he's grown, and, most importantly, who he ultimately wants to be.
![Deep Thrills Answers The Long Lamented Question, What The F is Indie Sleaze? [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/untitled-3363-1744236793.jpg)
Deep Thrills Answers The Long Lamented Question, What The F is Indie Sleaze? [Q&A]
April 10, 2025
Curious as ever to learn about this nouveau throwback excellence, we got the scoop on his latest single, "She's ON!"
Audrey Links Up With Jack Harlow For "Comic Sans" Video
January 7, 2020
Watch Audrey and Jack Harlow trade bars in the video for "Comic Sans."
Turbo Shows Off a Gritty Candor in "18"
September 14, 2020
Turbo sits confidently at the intersection of pop, rap, and country.