From the Site
Lao Ra's Subversive Pop Music Creates Beauty From Heartbreak
December 2, 2019
Lao Ra is the next big name in Latin music.
Meet Huron John, the Artist Creating a Technicolor World
November 29, 2019
Huron John is capturing your own personal nostalgia.
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
Baby Rose Delivers 'To: You' for All Your Holiday Feels
November 27, 2019
'To: You' is a soul-infused early holiday present neatly wrapped in R&B elegance.
![Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jay-loud-ones-to-watch_1574882602.jpg)
Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]
November 27, 2019
"Naptown is like a maze... either you fail or you find a way to get out."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
![No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/no-joy-ones-to-watch_1574880274.jpeg)
No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]
November 26, 2019
"It can be so easy to just keep making the same thing you do all of the time..." No Joy is striving for something different.
![Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riker-lynch-and-the-beachcombs-ones-to-watch_1574793940.jpg)
Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]
November 26, 2019
"Tropical islands, the beach, good vibes, fun music, rum, and tequila." Riker and The Beachcombers have it all.
![GRAMMY-Winning Producer Kevin "Capi" Carbo Breaks Down Dominic Fike's "3 Nights" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kevin-carbo-ones-to-watch-2.png)
GRAMMY-Winning Producer Kevin "Capi" Carbo Breaks Down Dominic Fike's "3 Nights" [ANATOMY OF A SONG]
January 29, 2019
"After the initial vibe got going, I just went forward with it. I felt good that day, and everybody in the room felt good. Positivity."
New Zealand's Will Swinton Exceeds Expectations on His Sophomore Single "Cocaine"
August 31, 2021
Swinton's music is in no way confined to the New Zealand city in which he makes it.
bülow Sings of "Sweet Little Lies" in a Poignant Moment of Pop Euphoria
February 22, 2019
bülow has all the makings of a future pop star.
![Meet Jex Nwalor, Your Next R&B Obsession [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jex-nwalor_1631895560.JPEG)
Meet Jex Nwalor, Your Next R&B Obsession [Premiere + Q&A]
September 17, 2021
The 18-year-old artist's debut single is finally here.
Powfu Drops Visual For Viral Breakout Hit "death bed"
April 1, 2020
The beabadoobee-assisted breakout single gets a heartbreaking music video.
![10 Questions With Cordelia on Her Viral Single "Little Life" and 'Caramel' EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cordelia-little-life-1709052513.jpg)
10 Questions With Cordelia on Her Viral Single "Little Life" and 'Caramel' EP [Q&A]
February 27, 2024
“'Little Life' is about coming to terms with life being unpredictable and strange, and finding the beauty and joy in the smaller moments that are around us all the time."
Meet Jelani Aryeh, the Alternative R&B Artist Destined for Greatness
December 5, 2019
Aryeh's name and music convey an inimitable, soft-spoken power.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
![Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flower-face-pisces-moon_1646684214.jpg)
Flower Face Delivers a Song For the Season With "Pisces Moon" [Q&A]
March 4, 2022
Flower Face is an artist who has battled life.
5 Pieces of Wisdom Gleamed From Mereba's "The Jungle Is The Only Way Out"
February 27, 2019
We could all learn a thing or five from Mereba's impeccable debut album.