From the Site
Meet Huron John, the Artist Creating a Technicolor World
November 29, 2019
Huron John is capturing your own personal nostalgia.
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
Baby Rose Delivers 'To: You' for All Your Holiday Feels
November 27, 2019
'To: You' is a soul-infused early holiday present neatly wrapped in R&B elegance.
![Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jay-loud-ones-to-watch_1574882602.jpg)
Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]
November 27, 2019
"Naptown is like a maze... either you fail or you find a way to get out."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
![No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/no-joy-ones-to-watch_1574880274.jpeg)
No Joy Is Going Through Their Radiohead 'Kid A' Phase [Q&A]
November 26, 2019
"It can be so easy to just keep making the same thing you do all of the time..." No Joy is striving for something different.
![Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/riker-lynch-and-the-beachcombs-ones-to-watch_1574793940.jpg)
Riker and The Beachcombers Escape to Sea in "She Just Wants to Be Famous" Video [Premiere]
November 26, 2019
"Tropical islands, the beach, good vibes, fun music, rum, and tequila." Riker and The Beachcombers have it all.
![New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mt-joy-ones-to-watch_1574730961.png)
New Music With a Side of Gratitude: Mt. Joy on What's Next in 2020 [Q&A]
November 25, 2019
Mt. Joy has come a long way in a short time, and we cannot wait to see what 2020 has in store.
Henry Morris' "Kids Say" Is an Effortlessly Cool Earworm
October 21, 2024
Morris has traded his instruments and LA indie vibe for a filthy 808.
![Sugar Joans Gives Us the Summer Feelings We Deserve on "Perfect" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sugar joans - otw_1594915776.jpg)
Sugar Joans Gives Us the Summer Feelings We Deserve on "Perfect" [Premiere]
July 16, 2020
Sugar Joans injects us with a much needed dose of summer with "Perfect."
Pink Roses' EP "=" Is an Emotional Soundtrack to the Lives We Once Lived
January 15, 2021
Pink Roses' latest EP "=" is an emotional soundtrack to a life we want to live again.
Charlotte Sands's Debut LP 'Can We Start Over?' Is Worth The Hype | THE NOISE
January 25, 2024
The album is the realization of years of unprecedented independent success and showcases a dynamic and eclectic work of songwriting art.
Kacy Hill's "Damn" Is an Ethereal Moment of Regret and Acceptance
April 8, 2024
"Damn" is beautifully poignant, a soft declaration of defeat.
Mimi Webb's "Mistake" Is an Infectious Reminder to Live Life to the Fullest
April 12, 2024
"Mistake" gives you no choice but to leave your worries on the dancefloor.
![Meet ARTMS, The K-Pop Group Looking to Transcend Virtual Love With '<Dall>' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/artms-dall-interview-1720033089.jpg)
Meet ARTMS, The K-Pop Group Looking to Transcend Virtual Love With '<Dall>' [Q&A]
July 3, 2024
With '<Dall>' now gifted to fans new and old alike, we spoke with ARTMS to dive headfirst into the group's impressive debut effort.
Clairo Puts Us Under Her Spell in 'Charm'
July 15, 2024
Clairo bottles up authenticity and pours it into a project rife with soft-spoken lust and resolve.
Tempest and Amindi Head to the Wild West in "The Ranch"
July 30, 2024
“The Ranch” is a seemingly effortless flex as Tempest sexifies nonchalance.
DE’WAYNE’s “highway robbery” Is an Alt-Pop Anthem Made for Arenas
February 9, 2025
In need of a new anthemic alt-pop icon to get in on before they take over the scene?