From the Site
![Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-ones-to-watch-12_1575320447.jpg)
Yoke Lore Gives Us a Peek at the Man Behind the Banjo [Tour Diary]
December 2, 2019
Yoke Lore takes us backstage of his most recent tour in these behind-the-scenes photos.
LAUNDRY DAY Shines Bright in 'LIGHT UP SHOES 2'
December 2, 2019
Inspired by BROCKHAMPTON, the high school collective is bending the rules of hip-hop and anti-pop.
Lao Ra's Subversive Pop Music Creates Beauty From Heartbreak
December 2, 2019
Lao Ra is the next big name in Latin music.
Meet Huron John, the Artist Creating a Technicolor World
November 29, 2019
Huron John is capturing your own personal nostalgia.
ASHS' "Paranoid" Sets the Stage for Her Dark Pop Takeover
November 29, 2019
"'Paranoid' gives an audible sneak peek into my subconscious."
Alaina Castillo Is a Backseat-Driving Fashionista in "No Importa" Video
November 29, 2019
Castillo is securing her place as the next pop icon.
Baby Rose Delivers 'To: You' for All Your Holiday Feels
November 27, 2019
'To: You' is a soul-infused early holiday present neatly wrapped in R&B elegance.
![Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jay-loud-ones-to-watch_1574882602.jpg)
Jay Loud Escaped Naptown, and Now It's Shaping His Music [Q&A]
November 27, 2019
"Naptown is like a maze... either you fail or you find a way to get out."
Anna Sofia Gets Roped Into Socializing in "No Fun" Video
November 27, 2019
An introvert's anthem.
Blossoms Go Straight for the Heartstrings in "The Keeper" Visual
November 26, 2019
Shot entirely on Super 8 film, Blossoms' new video has us asking who is our "keeper?"
![Stars and Rabbit Reveals a Utopian Soundscape in "Naked King" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/stars-and-rabbit-naked-king_1582571269.jpg)
Stars and Rabbit Reveals a Utopian Soundscape in "Naked King" [Premiere]
February 24, 2020
The Indonesian duo crafts an infectious blend of indie pop and indie rock that straddles the line between Mazzy Star and early Bjà¶rk.
Making Tyler, the Creator His Brown Sugar Salmon
August 3, 2021
This one is dedicated to Tyler Baudelaire.
So What?! Fest 2022: 11 Undercard Acts Not to Miss | The Noise
May 27, 2022
You do not want to miss these 11 acts at So What?! Fest 2022.
Brandon Pens a Love Letter to the Messiness of Relationships in "Steady"
August 25, 2022
Brandon's soft compassion can melt even the most cynical.
Dora Jar's "Bump" Is a Hypnotic Manifestation Turned Reality
September 15, 2022
"Bump" is shrouded in a dreamlike ether.
![Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/moontower-ones-to-watch_1558552696.jpg)
Moontower Takes Us On a Psychedelic Rescue Mission in "Season 1: The Ballad of William Hollywood" [NEW ARTIST DISCOVERY]
May 22, 2019
Moontower is a band as unusual as its grooves are infectious.
Conan Gray, Wallows, Melanie Faye, and More Artists You Should Listen to Now | #NowWatching
March 20, 2020
The best new music playlist on Ones To Watch.
Oscar Welsh Captures the Melancholy of These "Weird Times"
April 13, 2020
The sophomore single from the British bedroom pop artist encapsulates the isolation of the COVID-era zeitgeist.
valentina cy Makes Her Major Label Debut With the blackbear-Assisted "Bad"
July 10, 2020
"Bad" feels like it could serve as the score for any classic femme fatale.
Newcomer Alix Page Delivers Powerful Message on "Frank"
August 25, 2020
At just eighteen years young, newcomer Alix Page delivers an absolutely breathtaking follow up to her debut.