From the Site
Omar Apollo, Dominic Fike, and Kenny Beats Tackle Unrequited Love in "Hit Me Up"
November 5, 2019
The collaboration of the year.
Ambar Lucid's "Questioning My Mind" Is a Trip We Don't Want to Escape From
November 5, 2019
Lucid explores romance-based psychological warfare in characteristically beautiful and psychedelic fashion.
Christian Kuria's "Losing You" Has Even Those of Us Without Synesthesia Seeing Colors
November 4, 2019
Kuria's latest single is brimming with color.
![mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mmmonika-ones-to-watch_1572897009.jpeg)
mmmonika Makes Chores a Whole Lot More Fun in "Swamp Time" Video [Premiere]
November 4, 2019
This is happy music for sad people.
Armani White's "2maro" Is a Spitfire Hip-Hop Declaration
November 4, 2019
White is a lyrical mastermind.
bbno$ and Yung Gravy's "shining on my ex" Is a Surefire Tik Tok Hit
November 4, 2019
"Dude, I'd be pissed off if this song blew up on TikTok."
Biig Piig Showcases Her Versatility and Dreamlike Vocals in 'No Place for Patience, Vol. 3'
November 4, 2019
Biig Piig has honed in on an innate ability to capture a unique feeling of comfort and groove.
Pink Sweat$, Omar Apollo, BENEE, and More Artists You Should Listen to Now | #NowWaatching Playlist
November 1, 2019
The best belated Halloween treat is a batch of new music.
Kid Hastings Invokes Fear of Change and Martin Scorsese in Debut EP 'Golden'
November 1, 2019
"There's a real fear in leaving home."
Dijon's "CRYBABY :*(" Is a Breathtaking Display of Raw Emotion
November 1, 2019
Dijon is the present and the future of indie music.
Tessa Violet on Her Favorite Vine, Systematic Injustice, and Dodie | Quick 6
March 21, 2019
Get to know YouTube-sensation-turned-indie-pop-phenom, Tessa Violet.
Valentina's 'Unmanageable' Is Pure, Soulful Catharsis
May 1, 2019
'Unmanageable' cements Valentina as a soulful voice in the realm of pop, but on a larger scale, it arrives as a rallying cry for anyone who has ever been told they were not good enough.
![Jamie N Commons - "A Change" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Jamie-n-commons-live-ones-to-watch_1559680491.jpg)
Jamie N Commons - "A Change" [Live + Interview] | All Eyes On
June 4, 2019
It was our honor to invite this enthralling amalgamation of blues, soul, folk, and pop to perform at our latest "All Eyes On" showcase and illustrate exactly why he is one to watch.
Kembe X's "Scared" Is an Honest and Aggressive Lyrical Display
November 2, 2020
The Chicago born rapper Kembe X is a master at conveying internal struggle over dark and ominous instrumentals.
Sam Short's “Taste It” Is a Tantalizing Pop Slowburn
October 28, 2022
"This is the most honest song I’ve ever written. It epitomizes my very first heartbreak."
AUDREY NUNA and Teezo Touchdown Feed Fans With "Starving"
February 23, 2024
"Starving" is perfect for anyone navigating romantic tension and transformation.
Mastercard and OnesToWatch Present Season 2 of Their Artist Accelerator Program
April 26, 2024
“The music you make is a part of you. That is why we are so passionate about what we create.”
flowerovlove Captures the Euphoric Rush of a Summer Roster in "BOYS"
May 20, 2024
“BOYS” is easy to love and euphoric.
Lola Young Finds the Silver Lining in "Not Like That Anymore"
June 26, 2025
The tongue-in-cheek single arrives ahead of Young's highly anticipated new album.