From the Site
Ava Max Is Feeling the Halloween Spirit in "Freaking Me Out" Video
October 31, 2019
All hail the new queen of Halloween ðŸ'»
![Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kassi-ashton-ones-to-watch_1572542569.jpeg)
Kassi Ashton Takes Us Backstage on Her First of Many Tours [Tour Diary]
October 31, 2019
The compelling Nashville artist takes us behind-the-scenes on her tour with Maren Morris.
![Myles Cameron's "Prettysoon" Video Is Nourishment for the Soul [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/myles-cameron-ones-to-watch-1_1572535898.jpg)
Myles Cameron's "Prettysoon" Video Is Nourishment for the Soul [Premiere]
October 31, 2019
There are a lot of incredible things that make Myles Cameron an artist to not only be a fan of but admire.
Scarypoolparty Spits a Freestyle and Reveals His Biggest Guilty Pleasure | Truth or Dare
October 30, 2019
Scarypoolparty is an artist of many talents and few secrets.
Kyle Dion Puts a Relationship to Rest in "DEAD"
October 30, 2019
Dion's latest bout of infectious R&B arrives with a "Thriller"-inspired video just in time for Halloween.
![Teenage Priest's "Distant Crush" Is the Perfect Soundtrack to Your Afternoon Daydream [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Teenage-priest-ones-to watch_1572464101.jpeg)
Teenage Priest's "Distant Crush" Is the Perfect Soundtrack to Your Afternoon Daydream [Premiere]
October 30, 2019
"The song isn't about a human romance, but maybe just an idea of one, and the ways we would reinvent ourselves for it."
Omar Apollo and Kenny Beats' "Frào" Has the Makings of a Worldwide Hit
October 30, 2019
Apollo's first entirely Spanish song arrives as a sensual tale of longing with an intoxicating edge.
Goody Grace and blink-182 Face Their Flaws in "Scumbag"
October 30, 2019
"Blink-182 is the reason I started playing guitar when I was a kid."
![Phil Good Interpretive Dances in Concrete Shoes in "Do You Ever?" Video [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/phil-good-ones-to-watch_1572452419.jpg)
Phil Good Interpretive Dances in Concrete Shoes in "Do You Ever?" Video [Premiere]
October 30, 2019
Phil Good is certainly not here to mess around.
mwami's Sound Is More Than Just Music. It's a Movement
October 29, 2019
mwami's debut EP, 'protean,' is the product of an artist seeking to leave his mark on dance music in a rapidly globalizing world.
![Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/matt-maeson-tour-ones-to-watch-2_1559761481.jpeg)
Ones To Watch Presents: Matt Maeson's 'The Day You Departed Tour' [ANNOUNCEMENT]
May 17, 2019
See the heart-wrenching crooner on tour this summer and fall!
![Rainsford Is Unafraid to Pour Her Heart Out [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/RAINSFORD-ones-to-watch_1571920020.jpg)
Rainsford Is Unafraid to Pour Her Heart Out [Q&A]
October 24, 2019
For Rainsford, writing music is simply part of the human experience.
LØLØ Embraces Heartbreak and Pop-Punk in 'overkill'
November 15, 2021
"I felt lost, lonely, and pathetic. When I feel that way, I turn to music."
Giift Finds Herself "Fed Up" on Moving Debut Single
February 18, 2022
Giift's voice is bare and raw, hiding absolutely nothing.
KennyHoopla Chases a Hopeless Romance on "Dirty White Vans//"
March 18, 2022
Catharsis has always and will always be at the heart of KennyHoopla's music.
Conan Gray's 'Superache' Is For The Hopeless and Hopeful Romantics
June 27, 2022
In his sophomore album, Gray mourns the loss of an idea of a person, the intangible 'what-ifs' and 'what could have beens.'
spill tab Presents a "Window" Into Her Kaleidoscopic, Ever-Changing Influences in New Single
March 29, 2023
“Window” is a melting pot of influences.
NewJeans Make a Glamorous Comeback With Double Singles "How Sweet" and "Bubble Gum"
May 24, 2024
In their long-awaited comeback, NewJeans seek out vintage sonics for a novel feel.
![Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jake-wesley-rogers-ones-to-watch-3_1558637053.jpg)
Jake Wesley Rogers Unveils his Feminine Side in Sensational "Little Queen" Video [PREMIERE]
May 23, 2019
Are you searching for an artist with incredible passion and conviction?
Cailin Russo Revels in a Past Mistake in 'Declaration'
November 5, 2019
"a fierce proclamation of a mistake from which I couldn't seem to escape."