From the Site
![Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/magic-city-hippies-otw-2_1565114056.jpg)
Magic City Hippies' "What Would I Do" Video Is a Love Letter to Life on the Road [PREMIERE]
August 6, 2019
Don't blame us if you end up taking out an ill-advised loan to purchase a van.
Treat Yourself to "Something Good" with James Vickery's Soulful R&B Stylings
August 5, 2019
Do yourself a favor and bask in the smooth stylings of this R&B virtuoso before the rest of the world catches on.
Abhi the Nomad Pleads for Action on Overconsumption in "House of Clocks" Video
August 5, 2019
"House of Clocks" is a soulful hip-hop crossover track built on a viscous drumbeat foundation and adorned with vibrant, sun-soaked horns.
Frequent Ariana Grande Collaborators, Social House, Surprise Lolla Ahead of Debut EP
August 5, 2019
Though "boyfriend" is the first time Ariana Grande fans may have seen the name Social House, it's almost certainly not the first time they've heard artists' work.
![Ones To Watch & The Noise Present: Stand Atlantic and The Faim's Co-Headlining Tour [ANNOUNCEMENT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-faim-stand-atlantic-tour-ones-to-watch_1565035489.jpg)
Ones To Watch & The Noise Present: Stand Atlantic and The Faim's Co-Headlining Tour [ANNOUNCEMENT]
August 5, 2019
Tickets for the highly anticipated fall tour go on sale this Friday at 10am local time!
![Huck Is Ready for "Primetime" With New Single [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/IMG_5818 copy_1564677648.jpg)
Huck Is Ready for "Primetime" With New Single [PREMIERE]
August 1, 2019
Listen to the exclusive premiere of Huck's groovy new single "Primetime"
![Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/royls-ones-to-watch_1564670484.jpg)
Rà˜YLS Prove Loyal with New Single, "Choose To Believe" [PREMIERE]
August 1, 2019
Ones To Watch is honored to premiere the second single from burgeoning pop band, Rà˜YLS.
flor Delivers Another Dark Alt-Pop Banger With "money"
August 1, 2019
The new track provides an auditory experience that might be comparable to climbing Mount Everest.
![MILKK Wants You to Take a "Ride" With Their Lush New Single & Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/milkk-ones-to-watch_1564669758.jpg)
MILKK Wants You to Take a "Ride" With Their Lush New Single & Video [PREMIERE]
August 1, 2019
With its breezy laid-back sound and sensual appeal, "Ride," the latest single from Nashville's MILKK, proves to be the perfect cure for our August blues.
Find Joy Again with the Unpredictable Philly Indie-Pop/Rock Band
July 31, 2019
Joy Again is the kind of band that makes music that you can both dance to and have an existential crisis to.
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HOLY SHIT: Anthony Green and Frank Iero Team Up With Thursday and Coheed and Cambria Members for New Post-Hardcore Supergroup L.S. Dunes | The Noise
August 26, 2022
No stranger to supergroups like The Sounds Of Animals Fighting, Fuckin Whatever, and more, Anthony Green and Frank Iero are back to flex their creative muscle with another new side project.
Djo Trips Over the Cracks of His Own Mind in “Figure You Out”
August 30, 2022
“Figure You Out” is a timeless track drenched in groove.
![guccihighwaters' "rope" is an Emotional Goodbye to Creativity [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/guccihigh - otw_1593028247_1593461672.jpg)
guccihighwaters' "rope" is an Emotional Goodbye to Creativity [Premiere + Q&A]
June 24, 2020
"rope" is en emotional three-minute track that's spun as a heartfelt goodbye to a long-lost friend. Listen to "rope" and read our full Q&A.
The Jacob Collier Collaboration That Was Written in the Stars
May 14, 2020
Linking with Mahalia and Ty Dolla $ign, Collier delivers a "joyous metablast."
sad alex's "dating myself" Is a Necessary Ode to Self-Love
February 12, 2021
Loving someone else is hard but loving yourself is sometimes even harder, but pop singer, songwriter, and artist sad alex thinks that's the best way to go.
Holly Humberstone Pens an Ode to Her Best Friend "Scarlett"
September 7, 2021
"Scarlett" is as much of a fuck you to all the toxic partners out there as it is an ode to the best friends that keep us sane.
mazie Delivers a Sex-Positive Anthem For the Girls With "girls just wanna have sex"
November 21, 2022
I believe that women having sex—especially sex with other women—needs to be celebrated."
Ruel's "Growing Up Is ____" Is an Open-Ended Ode to Coming of Age
December 10, 2021
Ruel has never sounded so assured in his sound.
![BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/between-friends-ones-to-watch 2.jpeg)
BETWEEN FRIENDS Treated Fans with Real "affection" This Valentine's Day [NEW ARTIST DISCOVERY]
February 15, 2019
From their luscious melodies to doing all of their own styling, directing, editing, and photography, BETWEEN FRIENDS is set for stardom.
Junior Varsity Makes an Electric Debut With "Cold Blood"
April 5, 2021
What started as the LA music scene's most well-known secret has now become a social media phenomenon.