From the Site
flor Delivers Another Dark Alt-Pop Banger With "money"
August 1, 2019
The new track provides an auditory experience that might be comparable to climbing Mount Everest.
![MILKK Wants You to Take a "Ride" With Their Lush New Single & Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/milkk-ones-to-watch_1564669758.jpg)
MILKK Wants You to Take a "Ride" With Their Lush New Single & Video [PREMIERE]
August 1, 2019
With its breezy laid-back sound and sensual appeal, "Ride," the latest single from Nashville's MILKK, proves to be the perfect cure for our August blues.
Find Joy Again with the Unpredictable Philly Indie-Pop/Rock Band
July 31, 2019
Joy Again is the kind of band that makes music that you can both dance to and have an existential crisis to.
![Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alt-bloom-ones-to-watch_1564601712.jpg)
Alt Bloom Smoothly Creates "Potential" in Life and Love [Premiere + Q&A]
July 31, 2019
"The song itself is a reflection on dating. I'm always finding myself on the edge of diving in with someone rather than jumping."
![Chris LaRocca - "Yardsale" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Chris-Larocca-live-ones-to-watch_1564601374.jpeg)
Chris LaRocca - "Yardsale" [Live + Interview] | Northside Sessions
July 31, 2019
LaRocca's music is as ambitious as it is unassuming.
![JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/JJ-Wilde-ones-to-watch-crop_1564600018.jpg)
JJ Wilde Releases Visual for Soul-Stirring Alt-Rock Anthem "State of Mind" [PREMIERE]
July 31, 2019
What could be more fulfilling than wearing super trendy outfits while dancing around to an empowering alt-rock anthem in the desert?
![Slow Pulp: From Playgrounds to Playing Crowds [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/slow-pulp-ones-to-watch-crop_1564535013.jpg)
Slow Pulp: From Playgrounds to Playing Crowds [NEW ARTIST DISCOVERY]
July 31, 2019
Dive headfirst into Slow Pulp, a dark musical aesthetic with a nightlight of hope that sounds similar to the way red wine tastes.
12 Fire Artists to Worship This Leo Season
July 31, 2019
We can't help but love these fiery, warm-hearted, passionate, and stubborn lions of the zodiac.
Channel Tres Shouts Out His Native Compton on "Black Moses" with JPEGMAFIA
July 30, 2019
Among Compton's freshest exports is Channel Tres, who reminds everybody that the city of less than 100,000 is still the hip-hop capital of the world.
![LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/leisure-ones-to-watch-6_1564527774.jpg)
LEISURE Paves a Yellow Brick Road to Success with a 'TWISTER' of Psychedelic R&B [Q&A]
July 30, 2019
"As devout fans of music, we know that it's often more special to find something for yourself, on your own time. There's no rush; we're not going anywhere."
thomTide's "flowerField" is an Impressive Display of His Haunting Vocal Cadence
February 9, 2021
San Diego native thomTide has one of the most unique voices in contemporary pop.
Wednesday Paint a Picture of Pained Nostalgia in 'Rat Saw God'
April 10, 2023
Indie rock has gained a new classic.
(1)-1703873794.png)
Softcult Take Us To "Heaven" On New Shoegaze Inspired Single | THE NOISE
December 22, 2023
"Heaven" is a classically shoegaze-drenched tune with exciting elements of grunge rock and alternative indie intertwined throughout that keep listeners on the edge of their seats.
Debbii Dawson Takes Center Stage in the Nostalgic “Happy World”
April 22, 2024
"Happy World” takes elements of ‘70s rock and disco and whisks into a modern, infectious pop stunner.
GALE Searches For Clarity On Latest Single "Por Si Las Dudas" Featuring LAGOS
November 20, 2024
The heartfelt track explores the inner conflict of seeking closure and questioning decisions even as love lingers.
Mastercard and OnesToWatch Present Asha Imuno's WAITINGROOM
March 14, 2025
The wait is finally over.
![Trousdale Explains the Science of Singing as a Trio and Dishes on New Album Growing Pains [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/nqh_a2_j_vo-1745529894.jpeg)
Trousdale Explains the Science of Singing as a Trio and Dishes on New Album Growing Pains [Q&A]
April 24, 2025
Growing Pains highlights experiences that are both formative and fleeting. Not just physical growing pains, but those leaving a lasting impression on the soul, the heart, and the mind.
(1)-1747972341.png)
Pristine in It's Grit, benches' EP 'Kill The Lights' is A New Indie Rock Classic
May 27, 2025
San Diego rock band, benches, has released their latest EP, Kill The Lights, a six song exploration in mental health – fear, detachment, the illumination of reflection.
![10 Questions With dee holt on Her Latest Single "make a move" and More [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dee-holt-interview-1712681759.jpg)
10 Questions With dee holt on Her Latest Single "make a move" and More [Q&A]
April 9, 2024
The Canadian indie pop artist lets us in on her latest single, seeing songs as colors, and where to find the best poutine in Montreal.
MARIS Offers Up a Sweet Treat to Cap Off Summer With "Salt Water Taffy"
August 6, 2024
“I wanted ‘Salt Water Taffy’ to feel like summertime as a kid