From the Site
Your Smith Soundtracks the Best Day of Her Life in "In Between Plans"
July 25, 2019
Driven by effervescent synths and a restless drum beat, this indie anthem mirrors the cathartic experience of shouting into a massive canyon.
![MARG Is "Moving" Towards an Artistic Evolution [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/marg-ones-to-watch-2_1564088109.PNG)
MARG Is "Moving" Towards an Artistic Evolution [PREMIERE + Q&A]
July 25, 2019
Effortlessly genuine, the internationally-raised alt-pop starlet is floating to the top of the music industry by way of her fearless and relatable smooth grooves.
![Abir - "Reunion" [Live] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/abir-live-ones-to-watch_1564082024.jpg)
Abir - "Reunion" [Live] | All Eyes On
July 25, 2019
Fusing elements of dance-pop with powerful vocals reminiscent of Dua Lipa, Daya, and Alessia Cara, Abir performed a stripped-down rendition of "Reunion" from her debut EP.
![Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-ones-to-watch-2_1564081675.png)
Ayelle's New Single Captures the Thrilling Feeling of Living for "Right Now" [PREMIERE]
July 25, 2019
"'Right Now' is about those moments spent with someone that are so fleeting yet somehow feel eternal."
![Matthew Chaim's "Sunflowers" Is a Heart-Wrenching Ode to His Late Father [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Matthew-Chaim-ones-to-watch_1564078031.jpg)
Matthew Chaim's "Sunflowers" Is a Heart-Wrenching Ode to His Late Father [PREMIERE]
July 25, 2019
"He passed away when I was 12 years old, and it has only been in the last couple of years that I've found the space to express this loss in my songwriting."
Cat Clyde's "So Cold" Video Takes a Note From '70s Female Revenge Movies
July 24, 2019
Note: Do not mess with Cat Clyde.
![Harrison Storm Desperately Ponders "How to Help" a Troubled Friend [PREMIERE + Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/harrison-storm-ones-to-watch-2_1563998622.jpg)
Harrison Storm Desperately Ponders "How to Help" a Troubled Friend [PREMIERE + Q&A]
July 24, 2019
Storm is developing a unique breed of alternative-folk from his native Australia.
What Is Your 2019 Summer Anthem? | Staff Picks
July 24, 2019
What is summer without a summer anthem?
Meet The Brazen Youth, The Folk-Rock Band Living Like Thoreau
July 24, 2019
Using their childhood farm as a home base for their music has allowed The Brazen Youth to organically cultivate a timeless sound.
![Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wingtip-ones-to-watch-2_1564000097.jpeg)
Wingtip Embraces the Bittersweet in "Happiness" Video [PREMIERE]
July 24, 2019
"If you find happiness, hold on to it."
![Meet The Spins, the Unhinged but Self-Assured Jersey Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/our_new_album,“_left_behind”,_is_o_u_t_n_o_w_on_a_l_l_platforms_feels_so_unreal_and_good_to_finally_sh-1754612413.jpg)
Meet The Spins, the Unhinged but Self-Assured Jersey Band [Q&A]
August 8, 2025
Their album, 'Left Behind,' showcases the dynamic of true friends enjoying their creative journey.
Mayday Parade Release Bubbly "By The Way" And Announce Three-Part Album | THE NOISE
January 13, 2025
Tallahassee's five-piece Mayday Parade celebrates 20 years together by announcing a three-part album showcasing their prolific, emotionally resonant songwriting.
Nate Sib's "keep it up" Positions Him as Pop Music's Next Great Disruptor
April 29, 2025
"keep it up" combines the energy of underground dance music with Sib's predilection for alternative pop experimentation.
![Luvcat Reflects on Debut LA Show and the Release of Fan Favorite “Lipstick” [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/d_s_c_f4357-1747176879.png)
Luvcat Reflects on Debut LA Show and the Release of Fan Favorite “Lipstick” [Q+A]
May 14, 2025
U.K. breakthrough artist Luvcat has landed in the U.S., bringing her raw, romantic energy to her growing cult-fanbase.
Sophia Stel Raises a Subtle Middle Finger to Social Media Influencer-ism in Her Latest Single
August 6, 2025
The artist’s new track “All My Friends are Models” evokes a sense of comfort in solitude, laying the introspective foundation for her upcoming EP, How To Win at Solitaire.
Finn Wolfhard Reintroduces Himself in Debut Album 'Happy Birthday'
June 10, 2025
'Happy Birthday 'is an unveiling of self that proves we may not have ever truly known Wolfhard in the first place.
quinnie Creates An Intimate Soundscape With Sophomore Album paper doll
July 29, 2025
Riding the wave of her hit single “touch tank” and debut album flounder, the New Jersey-born singer-songwriter makes a strong return with the release of her second studio album, paper doll.
![There Is A Home Inside Madilyn Mei's "Can of Worms" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/1900x1900-000000-80-0-0-1754010661.jpg)
There Is A Home Inside Madilyn Mei's "Can of Worms" [Q&A]
July 31, 2025
Wanting to dig deeper into this young & promising artist's very unique approach, we popped on the laptop window box to learn more.
EKKSTACY Releases Title Track For Upcoming Album “Forever”
April 1, 2025
EKKSTACY comes into their own with a refreshing perspective on relatable themes seen across his discography.
Meg Smith Wants the Spotlight in “Girls Just Wanna Be Famous”
June 17, 2025
Presenting itself as nothing less than an anthem for every diva who’s ever practiced their awards speech in the mirror, Meg Smith is perfectly equipped to deliver this song with all the pink hair dye, sequins, and platform boots you could ever ask for.