From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
"this is how you fall in love" Is Jeremy Zucker and Chelsea Cutler's Declaration of Forever and Always
January 15, 2021
Jeremy Zucker and Chelsea Cutler have teamed up again for the era of brent ii, an EP that builds upon their first collaborative project in 2019.
The 25 Artists to Watch in 2022
January 17, 2022
Say hello to the Ones to Watch class of 2022 ðŸ'€
7 Lessons for The Heartbroken In Dean Lewis' 'A Place We Knew' Debut
March 25, 2019
We can all thank Dean Lewis for this breakup handbook.
Every Song Featured in Euphoria Season 2, Episode 6
February 14, 2022
The moment we've all been waiting for is here: Maddy vs. Cassie
Our Favorite Music Moments From Euphoria Season 2, Episode 1
January 10, 2022
✨It's Euphoria szn ✨
Who Is Jessie Murph?
April 7, 2022
Meet the Gen Z tour de force proving everyone that told her no wrong.
Amira Elfeky Makes Major Label Debut With the Impassioned "Coming Down"
September 15, 2023
"Coming Down is a sonic journey through the depths of passion and intensity."
Meet Henry Morris, the Artist Reinventing Himself Under a Dreamlike Guise
January 17, 2024
Morris's music unwraps like a divinely wrapped package—romantic but deadly.
Meet Devon Again, the Alt-Pop Renegade Charting Her Own Path Forward
March 15, 2023
Devon Again creates art that isn’t made for the clout of uniqueness but is overwhelmingly unique nonetheless.
![Catching Up With Cannons Ahead of a Summer to Remember [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cannons-interview-ones-to-watch_1625071147.jpeg)
Catching Up With Cannons Ahead of a Summer to Remember [Q&A]
June 30, 2021
Cannons have gone from posting an ad on Craigslist looking for bandmates to playing festivals across the country.