From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
![Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khatumu-departure-time-1743642440.jpg)
Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]
April 3, 2025
"'departure time' is about leaving home, comfort, reality, the beaten path, and finding meaning in life on my own terms."
Can You Spot All the Cultural Commentary in Mez's "Loading..." Video?
September 18, 2020
Multi-hyphenate Mez is back with a new song and video.
Magic Bronson Fall For a Robot in "My Baby is an Android"
April 15, 2021
In their latest single, Magic Bronson seamlessly channel the spirit of <i>Her</i> and doo-wop.
![10 Questions With Michaël Brun on His New EP 'FAMI SUMMER’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/m_i_c_h_a_e_l_b_r_u_n__m_u_n_a_c_h_i_o_s_e_g_b_u_482_a0622-1689970565.jpg)
10 Questions With Michaël Brun on His New EP 'FAMI SUMMER’ [Q&A]
July 21, 2023
Brun has become both a symbol of Haiti's diaspora and a scythe through dance culture norms
![Lo Village Finds Their Way Back to Themselves With 'Yellow Brick Road' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lo-village-yellow-brick-road-interview-1692127297.jpg)
Lo Village Finds Their Way Back to Themselves With 'Yellow Brick Road' [Q&A]
August 15, 2023
The substance of Lo Village’s work is culturally significant, speaking to the truth of the Black experience and every shade of that joy, fear, and expression.
Wallows Make Their Grand Return With the Wistful "Your Apartment"
February 19, 2024
"It's the longest we've been silent, and it feels good to finally be back."
![Agnes Azria Chases a Fleeting Reality in ‘You're Not Real’ [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/agnes33-1725404323.jpg)
Agnes Azria Chases a Fleeting Reality in ‘You're Not Real’ [Q&A]
September 4, 2024
I aimed to find some form of resolution (self-help at its finest), and this time it manifested as 'You’re Not Real.'
Ethel Cain Returns With the Haunting "Punish," Announces 'Perverts' Project
November 4, 2024
Cain has released her latest stroke of genius, “Punish,” a nearly-seven minute single.
Feeling Chilly? Tune In To Top That Track's "Covers To Keep You Warm At Night"
July 8, 2020
Indie talent Chloe Moriondo joins Top That Track this week!
Marcellus Juvann Delivers Introspective and Incendiary Flows on "HARDHEADED"
May 7, 2021
Projects like <i>HARDHEADED</i> are an important reminder that up-and-coming artists like Juvann are the true backbone of the hip-hop sphere.