From the Site
![Swimming With Bears' "Don't Think About It" Proves Rock is Made for Dancing [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/swimming-with-bears-ones-to-watch-2_1562888630.jpg)
Swimming With Bears' "Don't Think About It" Proves Rock is Made for Dancing [PREMIERE]
July 11, 2019
"Don't Think About It" captures that feeling of being a kid in a bedroom, rocking out to your favorite song, and secretly wanting to show it off to the world. You know... that moment when the tennis racket you are strumming becomes a real guitar."
![Catch a Glimpse Into Night Riots' Alt-Electro Dreamscape With "Loyal to the Game" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/night-riots-ones-to-watch-2_1562874599.jpg)
Catch a Glimpse Into Night Riots' Alt-Electro Dreamscape With "Loyal to the Game" [PREMIERE]
July 11, 2019
"In honor of this sexiness we filmed the video ourselves at a nude beach. So as you'd expect, we were just off camera completely nude."
![Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/lizzy-land-ones-to-watch-crop_1562870078.JPG)
Good Girls Do "Bad Things" in Lizzy Land's Surreal Slo-Mo Video [PREMIERE]
July 11, 2019
"It's a relationship with a person, a substance, a moment that you can't let go and a feeling that might fuel the fire for now, but eventually dies out."
Freya Ridings' "Castles" Music Video Is A Monochrome Masterpiece
July 10, 2019
The utter strength of her empowering melody seems to draw her skywards, symbolizing her ability to rise from the ashes of a destructive relationship.
Slow Hollows' "Come Back In" Is the Perfect Nostalgic Summer Anthem
July 10, 2019
It is safe to conclude that Slow Hollows is on the rise in the indie post-punk scene.
flor Explores Human Connection in the Heavenly "ley lines"
July 10, 2019
"The more we're able to connect these anchors, the more we can trust ourselves, be unshakeable, and find happiness, regardless of the push and pull of the world around us."
Chase Atlantic - "Swim" (Acoustic) | Live From the Rooftop
July 10, 2019
If you have yet to grab your tickets to see Chase Atlantic on their 'PHASES' tour, be sure to do so before it's too late.
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Holly Humberstone Teases Debut Album With Swoon-Worthy "Kissing In Swimming Pools"
October 9, 2023
Humberstone juxtaposes ubiquitous experiences with powerfully personal writing, creating a profoundly moving and relatable anthem.
Wallows' "Your New Favorite Song" Cruises Into Dreamy Indie Pop Waters
January 17, 2025
Immediately gooey and lavender-scented, "Your New Favorite Song" is a dreamlike joyride down the coast.
Daniel Seavey Pens a Comeback Anthem in “Second Wind”
February 5, 2025
, “Second Wind” is an enticingly vibrant, deliciously abstract pop microcosm.
![Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tahj-keeton-atlax-1745266683.jpeg)
Tahj Keeton on His New Album 'Celebrity Jesus,' Best Thai food in ATL, and the Importance of Wearing Crocs [Q&A]
April 23, 2025
'Celebrity Jesus' sees Keeton entering a new era of his career and personal life.
Christinna O Releases Her Beautiful Rage on "Hot Head"
July 20, 2020
Spoken word poet and R&B singer Christinna O expresses herself on honest new single, "Hot Head."
Noah Elliott Delivers a Hard Message in a Quirky-Feel Good Way in "Selling Out" Video
October 9, 2020
Noah Elliott has released his second single, "Selling Out," and unlike the title suggests, it's anything but.
LA Producer GYYPS Returns With Fiery New Single "Careless"
March 8, 2021
LA-based multi-instrumentalist, producer, and visual artist GYYPS returns with his newest single "Careless," releasing alongside its own eclectic visual.
![NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/not-a-toy-say-so-1689181679.jpeg)
NOT A TOY Kick Off Our Sad Summer With the Earworm "say so" [Premiere]
July 12, 2023
"say so" is all about "this idea of wanting someone so bad, but you’re stuck in limbo waiting for them to finally say how they feel."
Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.
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Crooked Teeth And John Harvie Got A "Problem" On New Mosh-Worthy Single | THE NOISE
October 5, 2023
Cali-trio Crooked Teeth and fellow rising pop-punk star John Harvie kick hyper-masculinity in the face with the release of their latest single, "Problem."