From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
Dela Kay Calls Out the Chaos on "Guilty Conscience"
November 24, 2025
The alt-pop singer-songwriter blends 80s shimmer with a punk-pop pulse that makes it truly distinctive.
![Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/0x1900-000000-80-0-0-1764194685.jpg)
Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]
November 26, 2025
We chatted to the artist about her latest singles, "VOTED OUT" and "unlearning you."
Don't Worry About LEW, She's Too Sexy to Be Sad
November 29, 2025
In her latest EP, the artist sets out to leave behind labels and the molds of conventional pop, creating a sound that feels free, honest, and daring.
SHOOP (Brandon Shoop) Launches His Solo Project With EP, never better
November 30, 2025
SHOOP has been making strides as an artist, creating hits for everyone from ROLE MODEL to Dijon, and even spent time drumming for Junior Varsity on tour.
Ray Laurél Feels the Heat of Wanting Too Much in "Sinner"
November 30, 2025
With crunchy guitar riffs and an unmistakable, shadowy vocal delivery, this newest single is a slow-burner that continues to raise the stakes with each passing moment.
![Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/iris_caltwait_credit_bertine_monsen_11-1764793289.jpg)
Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]
December 3, 2025
Hailing from Norway, we needed to hear more about this artist's ethereal, powerfully emotive album.
Novulent Copes with Distortion On "boys lie and girls steal"
December 3, 2025
This track explores raw, uncomfortable truths about relationships, erupting with grinding guitars and dark, emotive vocals slicing through the chaos with unnerving clarity.
Audrey McGraw's "Gone Away" Combines Spoken Word with Exquisite Vocals
December 3, 2025
McGraw demonstrates her refined artistry and exquisite songwriting, traversing classic Americana with soothing grace.
Treaty Oak Revival Paints a Raw Portrait of Life in Album, West Texas Degenerate
December 3, 2025
Across fourteen tracks, that band captures the chaos, heartbreak, addiction, and resilience of working-class people in boom-and-bust West Texas.
![Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/teen-jesus-and-the-jean-teasers-cr-briana-da-silva_copy-1764903354.jpg)
Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]
December 4, 2025
The band's sophomore album, GLORY, expands on their grimy, punk attitude with fitting gloriousness.