From the Site
Sachi Admires Internal Beauty Over Superficial Facades on "Rich Girls"
July 10, 2019
Sachi's blend of pop, R&B and alternative is a charming combination that is structured around the complexity of the human spirit.
YUNGBLUD Enlists Justin Bieber for a Bar Fight and Might Run for Prime Minister | Quick 6
July 9, 2019
In anticipation of this year's rapidly approaching Lollapalooza, we have opened up the Ones To Watch vault to uncover footage from 2018′s festival.
The Visual for Mereba's "Sandstorm" feat J.I.D Gives Texture to a Haunting Track
July 9, 2019
R&B singer/songwriter Mereba has released a video for "Sandstorm" ft J.I.D., one that is as mesmerizing and emotional as the single itself.
Beabadoobee Imbues 'Loveworm (Bedroom Sessions)' With a Comfortable Warmth
July 9, 2019
'Loveworm (Bedroom Sessions)' is comprised of somber lullabies that somehow make you feel so warm and full, yet so sad and pensive.
SWMRS Inverts a Nirvana Classic in "Lose Lose Lose" Video
July 9, 2019
"Being a young person in 2019 feels a lot more like being in an inhospitable bingo club than being in the hyper-idealized vision of a punk show."
Mahalia's "Simmer" Is The Theme Song to Your Hot Girl Summer
July 9, 2019
Effortlessly infectious, diaphanous, and iridescent, Mahalia's new single has every one of us dancing our way to the beach with its cool summer vibes.
![Njomza - "Lonely Nights" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/njomza-live-ones-to-watch_1562621638.jpg)
Njomza - "Lonely Nights" [Live + Interview] | All Eyes On
July 8, 2019
Meet Njomza, Mac Miller protà¨gਠand pop's best-kept secret.
![Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gia-woods-ones-to-watch-crop_1562621124.jpg)
Gia Woods Delves into a Dangerous Infatuation in "Feel It" Video [Q&A + PREMIERE]
July 8, 2019
In celebration of the new release, we sat down with Gia Woods to talk about her original inspirations, her passion for authenticity, and the creative direction behind her new video.
![ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/vivii-ones-to-watch_1562616308.jpg)
ViVii Is Stockholm's Effervescent Light that Shines Through the Darkness [Q&A]
July 8, 2019
Their hushed soundscape has been compared to the esteemed Lana Del Rey, but where they differ is found within ViVii's ability to draw listeners in with every romantic note.
Dominic Fike's "Phone Numbers" Is Your Soundtrack to Overcast Summer Days
July 8, 2019
If you're wondering why you didn't already have "Phone Numbers" playing on repeat, it's because the distinctive hip-hop and pop amalgamation nonchalantly dropped on the 4th of July.
![Meet Me @ The Altar Embrace The Mess On New EP 'WORRIED SICK' [REVIEW] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/untitled_design(14)-1766529535.png)
Meet Me @ The Altar Embrace The Mess On New EP 'WORRIED SICK' [REVIEW] | THE NOISE
December 9, 2025
Critically acclaimed rock group Meet Me @ The Altar have never shied away from honesty, but on their latest EP WORRIED SICK, their truth hits harder than ever.
The 30 Best Albums of 2025, According to OnesToWatch Staff
December 27, 2025
Where did your favorite albums rank?
-1766928217.png)
justbrandon and Willie Jones Surrender to the Unknown In "Bury Me On A Backroad"
December 27, 2025
justbrandon is carving his own path as a country rapper.
Behind the Billy Bob’s stage: Braxton Keith Discusses Second Sold-Out Show and Debut Album Plans
December 30, 2025
Braxton Keith’s rise in country music has continued to catapult him into the public eye, and 2025 was no exception.
Buffalo Traffic Jam’s New Single Lives Between Comfort and Heartbreak
January 16, 2026
From couch covers to sold-out shows, what started as two friends playing covers on a couch has turned into an almost completely sold-out tour.
Zimmer90 Invite Us Into the Inner Workings of Their Album, "Interior"
December 27, 2025
After hearing the speed run of tempo-driven electro-pop that is Interior, we wanted to know so much more, and here are the results.
Wilby Can Be Found at the Center of Affection
January 6, 2026
NYC-based indie-rocker, Wilby, is celebrating the release of her debut album, Center of Affection.
KATSEYE's "Internet Girl" Is a Self-Aware Viral Hit in the Making
January 8, 2026
"Internet Girl" captures the complexities of visibility in the digital age, wherein confidence and critique coexist within the same doomscroll.
![Sherwyn's EP "Spin City" Captures the Dizzy Vulnerability of Falling in Love [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sherwyn__jenifer_becerra_radilla_2-1768677958.jpg)
Sherwyn's EP "Spin City" Captures the Dizzy Vulnerability of Falling in Love [Q&A]
January 8, 2026
From collaborating with his twin brother to radical optimism, we got all the latest from Sherwyn.