From the Site
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg)
Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
February 11, 2019
EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats will impress audiences across the country.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Skyte Cuts Class and Runs Free in “IHATESCHOOL”
January 6, 2023
SKYTE is on his way to graduating to the big leagues.
All Almondmilkhunni Is Looking For Is Something Real in "fake deep"
February 2, 2023
"fake deep" is an intoxicating blend of R&B aesthetics and hyperpop sonics.
Cruza Confront Their Paranoia in 'Paranoia Pack'
November 3, 2023
Cruza’s allure is informed by the fact that there’s no other artist that sounds even remotely like them.
Catie Turner's "Friends" Is a Campfire Tale of Mixed Signals
August 30, 2024
“Friends” copes with betrayal through comedy in this era-launching track.
Alaska Reid and Dylan Fraser Join Forces to Debut Duo, Witch Post
November 15, 2024
“Chill Out” embodies the best of alt rock, with gritty guitar and raw vocals from both parties that achieves the perfect balance of soft and hard.
Whethan and Jeremih's "Let Me Take You" Is the Collab You Never Knew You Needed
May 10, 2019
This collaboration might just cement Whethan as a household name.
![Zacari - "You Can Do Anything" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zacari-live-ones-to-watch-2_1569872351.jpeg)
Zacari - "You Can Do Anything" [Live + Interview] | All Eyes On
September 30, 2019
Delving into a groove-inducing live rendition of 'Run Wild Run Free''s lead single, TDE's newest star lit up our stage.
Raveena's "Petal" Video Sees an R&B Artist Amidst a Superbloom
October 10, 2019
Raveena is nothing short of euphoric.
![Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/johan-lenox-bad-decisions_1579280424.png)
Johan Lenox, Wifisfuneral, and the Suburban Melancholy of "Bad Decisions" [Premiere]
January 17, 2020
There is a bewitching quality to the melancholy that runs rampant in Johan Lenox's music.
Lewis Del Mar, Mk.gee, Alaina Castillo, and More Artists You Should Listen to Now | #NowWatching
May 22, 2020
The best new music playlist on Ones To Watch.