From the Site
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg)
Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
February 11, 2019
EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats will impress audiences across the country.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Vitesse X Delivers a Dreamy, Otherworldly Project in 'This Infinite'
October 9, 2024
'This Infinite' is pure magic.
Fake Dad Turns It All the Way Up on Electric Release "ON/OFF"
December 2, 2024
Fake Dad writes music that captures the tumultuous grind of existing in the modern world.
![Sabrina Claudio is Releasing Her Most Vulnerable, Romantic Album Yet with 'Fall In Love With Her' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-108-1-768x552-1747405713.jpg)
Sabrina Claudio is Releasing Her Most Vulnerable, Romantic Album Yet with 'Fall In Love With Her' [Q&A]
May 16, 2025
We dove into the ebbs and flows of a career that so few artists get to achieve, and how family with a vision paired with strong morals makes you so much more than a icon, but a very real human to learn from.
MARIS Delivers the Summer Anthem of 2025 With Latest Single “Mary + I”
May 24, 2025
Fresh off supporting Maude Latour’s Sugar Water Tour, MARIS is stirring up the pop scene with her undeniable vocals and energy.
Ones To Watch Presents Baà±o Flaco feat. Hablot Brown, Abhi the Nomad, Noé, & Morelia
September 17, 2019
Join us on Sept. 18 for a quality evening with the Ones to Watch team and some of the most exciting artists in music!
Michi Finds Solace on "Escondida"
September 4, 2020
Documenting her own self-discovery journey, Michi crafted a masterpiece that celebrates isolation.
![Connis Reflects on Growth and Change on "SPF 30" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/IMG_1360 (1)_1613505773.JPG)
Connis Reflects on Growth and Change on "SPF 30" [Premiere]
February 16, 2021
Connis returns with his latest single "SPF 30."
Hollyy Starts 2021 With Soulful Double-Side Single Release
February 26, 2021
We were able to talk with Hollyy about their latest singles and what their plans are for the foreseeable, hopefully pandemic-less, future.
![Gabrielle Current Muses on Love and Loss in the Timeless "If I Fall" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Gabrielle-Current-if-i-fall_1619628394.jpg)
Gabrielle Current Muses on Love and Loss in the Timeless "If I Fall" [Premiere]
April 28, 2021
"With this song, I wanted to capture how loss gave me a new understanding of myself."
![Baker Grace Breaks Down Her Ethereal 'The Show Is Over' EP [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baker-grace-the-show-is-over_1622044102.jpg)
Baker Grace Breaks Down Her Ethereal 'The Show Is Over' EP [Premiere]
May 26, 2021
Grace's latest EP is a coming-of-age story wrapped in velvety pop silk.