From the Site
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
Kaelin Ellis Takes Us Through His Project ‘You Are Here, Start.’ Track By Track
June 27, 2024
Ellis constructs a journey, a swagger-filled party bus of beats and synths that make you slow down and actually listen.
KennyHoopla Gives Himself His Overdue Flowers in “ONE TULIP//“
August 8, 2024
KennyHoopla bares all corners of his complex soul on this pivotal new release.
Peach Pit Soars to Daring New Heights in “Magpie”
October 29, 2024
'Magpie' is a love letter to creative experimentation, defying genre conventions and pushing the boundaries of indie rock.
Isabel Pless Sips on Hometown Nostalgia in "Shirley Temples
January 24, 2025
Draped in vivid lyricism, Pless invites us into her picturesque home in Vermont with this lighthearted tune.
TAVE and Kenyon Dixon Drop Tranquil and Tantalizing Tune “Laid Back/Old Skool Chevy”
February 6, 2025
Take a joyride with TAVE and Kenyon Dixon in this laidback single.
Chappell Roan Honors Her Country Roots in "The Giver"
March 17, 2025
The breakout pop star is finally back with a cheeky pop-country smash.
![Dali Rose Guides Us to "Heaven" in Debut EP [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image001-1746165182.jpg)
Dali Rose Guides Us to "Heaven" in Debut EP [Q&A]
May 2, 2025
On ‘Heaven’ the mystery of this nascent artists is guarded in everything but his supreme talent, a man whose vocals command attention acapella, against a Hammond keyboard or soaring in choruses over a piano.
The Hellp Deliver a Microdose of Sleazy Fun in 'LL Revisited'
May 7, 2025
The Hellp is nothing if not original.
![Oceanic Make a Bid To Bring Back Bands [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2025-06-24_at5.22.37_p_m-1750810994.png)
Oceanic Make a Bid To Bring Back Bands [Q&A]
June 24, 2025
Their latest single, "I'm Your Boy," is an equally dreamy and punchy indie-alt anthem.
![From Opera to the Core of Classic Rock, The Sophs Embody the Next Great Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1752687249.jpg)
From Opera to the Core of Classic Rock, The Sophs Embody the Next Great Band [Q&A]
July 16, 2025
Ever so curious about such a uniquely committed and complementary group, so early in their careers, we snuck the group into our nice executive conference room for a proper deep dive.