From the Site
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg)
Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
February 11, 2019
EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats will impress audiences across the country.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Maude Latour Sets Sail With 5 “Sugar Water” Deluxe Tracks
September 26, 2025
The new tracks expand on the album’s initial journey and complete the story by offering both insight into the original album process and hindsight on the record.
People R Ugly And Mark Hoppus Take The Stage In Music Video For New Single "WAKE UP"
September 29, 2025
Rising alt-pop rockers, People R Ugly, continue their takeover of the genre with the release of their dance-inducing new single, "WAKE UP."
![#1 Hot New Band Hot Mulligan Talks New Album, Sold Out Shows, Rubbing PB&J On Their Feet & More [Q&A] | The Noise](https://s3-us-west-2.amazonaws.com/onestowatch-v2/untitled_design(11)-1759330828.jpg)
#1 Hot New Band Hot Mulligan Talks New Album, Sold Out Shows, Rubbing PB&J On Their Feet & More [Q&A] | The Noise
October 1, 2025
From playing to massive festival crowds and arenas opening for legendary acts such as Fall Out Boy and Pierce The Veil, to throwing it back to tiny no-barricade rooms, the self-proclaimed #1 Hot New Band has proven that there is no stage they cannot dominate.
Magdalena Bay Releases Double Single "Second Sleep / Star Eyes" As An Ethereal Album Successor
October 1, 2025
These two singles aren’t just B-sides; they're a stunning reflection of a fantastical style that is uniquely theirs, giving listeners a thrilling snippet of what the group will do next.
![Mike Kota Talks Old Music, New Music, and Everything in Between [Q+A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/498536019_18502694908026376_4682279680122605729_n-1759365587.jpg)
Mike Kota Talks Old Music, New Music, and Everything in Between [Q+A]
October 2, 2025
Her latest EP Through Fire is a lush and vulnerable exploration of love, betrayal, and healing.
Bb trickz Returns with Experimental New EP “lechita”
October 2, 2025
Bb trickz consistently delivers tracks that are just as risky as they are reflections of her own unique artistry – and the project’s euphemistic title “little milk” is just the beginning.
![Gatlin's Debut Album 'The Eldest Daughter' Is A Coming of Age Masterpiece [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/a_l_t__p_r_e_s_s__p_h_o_t_o_1-1759431589.jpg)
Gatlin's Debut Album 'The Eldest Daughter' Is A Coming of Age Masterpiece [Q&A]
October 3, 2025
Gatlin took the time to join us via Zoom to talk all about The Eldest Daughter, her album release show, and returning to Florida to film the visuals for the album.
![Worthitpurchase Release their Self-titled Album & Delve Deeper into Experimental Symbiosis [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/worthitpurchase-_press_photo3_by_carly_hough-1759432135.jpg)
Worthitpurchase Release their Self-titled Album & Delve Deeper into Experimental Symbiosis [Q&A]
October 3, 2025
The duo joined us from LA via Zoom to talk about their upcoming self-titled album, playing live shows, and cringy 2008 YouTube videos.
![Alana Hil Announces Her Enchanting Upcoming EP, 'Diaries of a Common Woman' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/0-1759432699.jpg)
Alana Hil Announces Her Enchanting Upcoming EP, 'Diaries of a Common Woman' [Q&A]
October 2, 2025
We sat down to chat with Hil about her upcoming EP Diaries of a Common Woman, opening for Macy Gray, and designing makeup looks.
GoGo Morrow's "Touch Me" Is A Statement of Empowerment
October 3, 2025
The accompanying music video is a peek into the stylish, sexy, and secure genius of GoGo Morrow.