From the Site
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
2020 GRAMMYs Predictions: Who Is the Next "Best New Artist?"
February 11, 2019
With Dua Lipa taking home the honor at the 2019 GRAMMY Awards, who is next in line for the crown?
![Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Earthgang-Phoelix-Ones-To-Watch.jpg)
Meet Smino's Dynamic Opening Acts: EARTHGANG and Phoelix [NEW ARTIST DISCOVERY]
February 11, 2019
EARTHGANG and Phoelix have different styles, but both acts's witty lyrics and electrifying rap beats will impress audiences across the country.
Cat Clyde Narrates an Unconventional Love Story in Soulful "All the Black"
February 11, 2019
Cat Clyde's powerfully haunting vocals shine through in her latest single.
Chloe Qisha Transforms Heartbreak Into a Statement Accessory in "So Sad So Hot"
October 16, 2025
"I like to think that this song is an assertive reminder that you're still that bad bitch even if you've had your heart broken."
Between Ascent and Vertigo: Astral Bakers’ “Vertical Life”
October 16, 2025
Paris-based quartet Astral Bakers open the next chapter in their story with their second album, Vertical Life, a striking affirmation of the band’s evolving identity.
Dogpark Pays Homage to Indie Rock Influences with "I Don't Mind"
October 17, 2025
With a music video showcasing the band’s infectious presence, “I Don’t Mind” continues to put Dogpark on the map of leading alternative artists.
BEL Goes On A Journey to Find Her 'Holy Grail' in Debut Album
October 17, 2025
On the 12-track record, listeners follow BEL on her quest to find her holy grail, witnessing every triumph, defeat, and lesson along the way.
Towa Bird's "Your Girl" Is Fit for a Rom-Com
October 20, 2025
An exciting drop featured in season two of the Emmy-nominated rom-com “Nobody Wants This” on Netflix, the self-aware tantalizing track is an exciting reflection of Towa’s signature electric guitar tonality.
PARTYOF2 Unleashes the Ultimate Merge of Genre, Influence, and Belief of AMERIKA'S NEXT TOP PARTY!
October 20, 2025
The duo has released their debut album as a duo, solidifying their persistence and perspective in the alternative-rap scene.
bby's "Fuggit" Is Pure, Unadulterated Chaos
October 20, 2025
This release signifies another daring leap for the five-piece as they continue their meteoric global ascent.
Bassvictim Explore a New Side of Themselves in Debut Album 'Forever'
November 6, 2025
From the haunting sounds of witch house to the energetic beats of electroclash, Bassvictim embarks on an exhilirating digital joyride.
Magdalena Bay Explores Intrinsic Human Nature in Their Second Double-Release This Month
October 21, 2025
One of the leading innovators in pop music,“Human Happens” and “Paint Me A Picture” only strengthen Magdalena Bay's claim to fame.
Maggie Lindemann Truly Feels Everything In Her Latest Album
October 21, 2025
Lindemann has once again proven that her music can blend genres effortlessly without compromising lyrics, emotion, or performance quality.