From the Site
Don't Be Fooled by Polly Money's Earworm Pop Innocence in "i'm not proud"
November 20, 2024
Self described “lesbian overlord," Polly Money turns shame into the catchiest pop mastery.
Olivia Dean Falls Effortlessly in Love on “Touching Toes”
November 19, 2024
Toeing the line between cliché and sincere, Dean strips back her loving feelings to their simplest form.
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Ella Thompson Warmly Welcomes You Into Her Album with "There's A Fire, Yet to Burn"
November 19, 2024
Named after the iconic Ella Fitzgerald, it’s no surprise that Ella Thompson’s music sounds like a blast from the past.
Indie Delight Daffo Delivers a Despondent Holiday Tune with “Winter Hat”
November 19, 2024
To counter the jolly season approaching, Daffo sings of the inevitable feeling of sadness that not even a cozy winter hat can protect you from.
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Oliver Keane Taps into Classic Indie Rock Stardom in EP "Motion Sickness"
November 18, 2024
Fun, rangy, but still dialed in with hum-along pop goodness, "Motion Sickness" is filled with a savvy cadence.
![Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot2024-11-18_at2.42.26_p_m-1731969912.png)
Claire Brooks Declares, "I Will Outlive You," And We Believe Her [Track-by-track]
November 18, 2024
Defying genre to create a beat-forward blend of indie pop influences, Claire Brooks intertwines humor with intimate observation.
Grace Gardner and buffchick Have a Confession to Make in “Big Picture”
November 18, 2024
“Big Picture” sounds like a diary entry—cathartic and incredibly honest.
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Natalie Jane Reveals Her Stomachache Cure & Love for Drama [Q&A]
November 17, 2024
Looking to learn more about the dark pop artist captivating us all? Read on to get the scoop.
Daydreamers’ Debut EP Catapults Listeners into a World of Purifying Fantasy
November 16, 2024
The band leans into a complex theme of escaping into their daydreams while also reveling in their sometimes aching feelings.
Rose Gray Debuts a Mind-Bending Number With Her New Single, “Wet & Wild”
November 16, 2024
Inspired by a buzzing night across NYC’s lively Soho streets, “Wet & Wild” oozes the kind of mind-bending acid house sounds that invigorate the body into motion.
![Cheridomingo Talks "Swallow," Anger Management, and Finding Their Sound [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cheridomingo-swallow-ones-to-watch_1617304827.png)
Cheridomingo Talks "Swallow," Anger Management, and Finding Their Sound [Q&A]
April 1, 2021
Cheridomingo creates alt-rock music with an undeniable level of honesty and grit.
IDK's "Peloton" Is The Perfect Song For Getting Over Your Toxic Ex
June 14, 2021
With three successful singles and a Migos co-sign under his belt, 2021 is certainly shaping up to be IDK's year.
![Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/apollo-lofton-interview-1675881965.jpeg)
Apollo Lofton Is Aiming to Be the J. Cole of Miami [Q&A]
February 8, 2023
"Where’s the soul? Where’s the lyricism? Where are the storytellers?"
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
![Valentina - "Alive" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Valentina-live-ones-to-watch-2.jpeg)
Valentina - "Alive" [Live + Interview] | All Eyes On
May 7, 2019
Delving into her stunning debut EP and how Diddy telling her she would never make it in the music industry only ignited her fire to prove him wrong, this is Valentina at her most honest and raw.
Governors Ball 2019: 10 Ones to Catch (Who Aren't Tyler, the Creator or The 1975)
May 29, 2019
These are the acts you cannot afford to miss.
![Let's Talk Gavin Haley's 'Long Game' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/gavin haley ones to watch 2 smaller_1571444413.jpeg)
Let's Talk Gavin Haley's 'Long Game' [Q&A]
October 18, 2019
'Long Game' is about not knowing what's going to happen but also not ever being willing to stop.
'Birds of Prey: The Album' Dismantles Sexist Myths One Female Lead at a Time
February 7, 2020
A much-needed step-up from Jared Leto's cringe-inducing Joker.
![AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/AHAH_Muack_Press3 - otw_1598556733.jpg)
AQUIHAYAQUIHAY Is Bringing M-Pop to the World [Q&A]
August 27, 2020
We caught up with the M-Pop pioneers for a Q&A.
![Cruza Previews Their Genre and Era-Defying Forthcoming Album 'CRUZAFIED' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cruza-interview-1712767007.jpeg)
Cruza Previews Their Genre and Era-Defying Forthcoming Album 'CRUZAFIED' [Q&A]
April 10, 2024
"When it comes to music and honestly just life, everything is always evolving."