From the Site

RITUAL and Tove Styrke Take Us to the End With "Love Me Back" Video
January 23, 2019
RITUAL enlists Tove Styrke for their most noteworthy collaboration yet.
Author:
Andra Nechita

Indie-Pop Darling UPSAHL Combats Superficiality with "Drugs"
January 22, 2019
19-year-old UPSAHL's latest single is a powerfully provocative piece of indie pop that isn't even about taking drugs.
Author:
Alyssa Yung
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
Author:
Alyssa Yung

Tim Atlas - "Sidestep" | Live From The Rooftop
January 22, 2019
We had the chance to invite rising neo-soul and dream pop artist Atlas out to bring a vibe quite like no other to our rooftop.
Author:
Maxamillion Polo

half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
Author:
Maxamillion Polo

Sigrid Pushes Through Dark Times with "Don't Feel Like Crying"
January 18, 2019
Our favorite Norwegian popster Sigrid is back with a taste of her anxiously awaited forthcoming album, 'Sucker Punch.'
Author:
Anna Scholfield
![Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso"
[ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ale-alberti-ones-to-watch-4.jpg)
Meet The Songwriter Behind Lele Pons's Latin Pop Hit, "Celoso" [ANATOMY OF A SONG]
January 17, 2019
"I personally think it's just such an easy record. It's not overly complicated, and even though it's in Spanish, it still feels good to people that don't speak the language."
Author:
Anna Scholfield

Mark Evich Drizzles Soul Over Sizzling New Single, "Stuck"
January 17, 2019
"It was inspired by Robert Glasper's rendition of 'Letter to Hermione' by David Bowie."
Author:
Anna Scholfield

Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
Author:
Maxamillion Polo

FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
Author:
Alissa Arunarsirakul

Julia Fox Makes Iconic Pop Debut With Bewitching "Down The Drain"
May 6, 2024
The queen of reinvention does it again.
Author:
Alessandra Rincon

Nessa Barrett Pens a Tender Love Letter in "LOVE LOOKS PRETTY ON YOU"
February 3, 2025
The single is like a valentine come to life.
Author:
Alessandra Rincon
![ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/orkid-where-flowers-grow-1733346871.jpeg)
ORKID Plants an Indie-Pop Garden in 'Where Flowers Grow' [Track By Track]
December 4, 2024
ORKID’s voice basks in the type of warmth that crackles like old vinyl, melts chills, and wraps you in a hug as you sing along.
Author:
DJ Connor
![DoloRRes x cherry chola Dance Us Through Their 'Jacuzzi' Mixtape [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unknown-1744236217.png)
DoloRRes x cherry chola Dance Us Through Their 'Jacuzzi' Mixtape [Q&A]
April 9, 2025
A true walkabout of latin cross genre pop, this mixtape is a downhill run of vibes and pure fun momentum.
Author:
DJ Connor

Chloe Qisha Explores the Wild Highs and Messy Lows of 'Modern Romance'
May 21, 2025
"The Modern Romance EP is the project of my dreams."
Author:
Alessandra Rincon
jxdn Holds Nothing Back in the Raw and Unapologetic 'WHEN THE MUSIC STOPS'
July 1, 2024
“‘When The Music Stops’ is my love letter to rock music and my outward expression of inner healing. This album is raw, intentionally diverse, and personal."
Author:
Alessandra Rincon

Mimi Webb Dances the Pain Away in "Erase You"
August 7, 2024
"Erase You" is a carefree, triumphant breakup anthem.
Author:
Alessandra Rincon

Daniel Seavey Embraces the Storms in “Other People”
September 5, 2024
“Other People” is both sunny and thunderous, carried both by anguish and acceptance of things lost and won, past and present.
Author:
René Cobar
![Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/maz_by_ana_peralta_chong,2-1743963286.jpg)
Maz Contains Multitudes in Dazzling Debut EP “NPC” [Q&A]
April 7, 2025
We chatted with Maz about NPC, starting an artist career from her hometown, and her many sonic influences:
Author:
Giselle Libby
![Cautious Clay Infused a Move to Philadelphia, Basketball, and Creative Non-Routines Unto 'The Hours: Morning" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/1471___c_r_o_p_p_e_d_copy-1747490573.png)
Cautious Clay Infused a Move to Philadelphia, Basketball, and Creative Non-Routines Unto 'The Hours: Morning" [Q&A]
May 17, 2025
The artist gives us the inside scoop on his creative lifestyle, from painting to music making.
Author:
Hillary Safadi