From the Site
![Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ayelle-effort-nomad-mixtape_1584115324.jpg)
Ayelle's "Effort" Is an Ode to Stepping Away From Social Media [Premiere]
March 13, 2020
"In today's social media climate, it's difficult to stay present sometimes and it's noticeable in all kinds of relationships."
KennyHoopla Encourages a Leap of Faith in "the world is flat and this is the edge//"
March 12, 2020
Does the coronavirus have you feeling a bit anxious? Well, KennyHoopla conveniently dropped his new perfectly existential track this morning.
Deb Never and Kenny Beats Pay Homage to Steve Austin in "Stone Cold"
March 12, 2020
The attitude era of WWE is alive and well in Deb Never and Kenny Beats.
![Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sons-of-daughters-live_1584036447.jpg)
Sons of Daughters - "I Picture You" [Live + Interview] | Northside Sessions
March 12, 2020
Sons of Daughters bring their latest single "I Picture You" to life.
![Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/thea-inside-out-ones-to-watch_1584032035.jpeg)
Thea Bares Her Gorgeous Soul in "Inside Out" [Premiere]
March 12, 2020
Thea has our full, undivided attention.
![The Buttertones Come of Age in "Fade Away Gently" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-buttertones-fade-away-gently_1584021299.jpg)
The Buttertones Come of Age in "Fade Away Gently" [Premiere]
March 12, 2020
The Buttertones make the rare sort of music that simply does not go out of style.
Top That Track's Got Your Playlist For the Apocalypse in "The End Is Nigh"
March 11, 2020
Precious and Dave put together songs to make your self-quarantine go by faster.
![RICEWINE Is Navigating His Way Through "Selfluv" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ricewine-interview-ones-to-watch_1583943863.JPG)
RICEWINE Is Navigating His Way Through "Selfluv" [Q&A]
March 11, 2020
"If you're not at peace with yourself, you will never find happiness in someone else..."
Yaeji's "WAKING UP DOWN" Is a Deceptively Chill Banger
March 10, 2020
Yaeji is back with an existential club anthem and an adorable dog named Woofa.
Tiffany Day: From "Hallelujah" to Pop Phenom
March 10, 2020
From going viral on YouTube to finding herself on Spotify's top playlists, Day is a Gen Z pop dream come true.
Dela Kay Calls Out the Chaos on "Guilty Conscience"
November 24, 2025
The alt-pop singer-songwriter blends 80s shimmer with a punk-pop pulse that makes it truly distinctive.
![Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/0x1900-000000-80-0-0-1764194685.jpg)
Crying City on Cyberpunk and the Neurology of Unlearning Someone [Q&A]
November 26, 2025
We chatted to the artist about her latest singles, "VOTED OUT" and "unlearning you."
Don't Worry About LEW, She's Too Sexy to Be Sad
November 29, 2025
In her latest EP, the artist sets out to leave behind labels and the molds of conventional pop, creating a sound that feels free, honest, and daring.
SHOOP (Brandon Shoop) Launches His Solo Project With EP, never better
November 30, 2025
SHOOP has been making strides as an artist, creating hits for everyone from ROLE MODEL to Dijon, and even spent time drumming for Junior Varsity on tour.
Ray Laurél Feels the Heat of Wanting Too Much in "Sinner"
November 30, 2025
With crunchy guitar riffs and an unmistakable, shadowy vocal delivery, this newest single is a slow-burner that continues to raise the stakes with each passing moment.
![Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/iris_caltwait_credit_bertine_monsen_11-1764793289.jpg)
Iris Caltwait Puts Her Heart Back Together in 'Again, for the first time' [Q&A]
December 3, 2025
Hailing from Norway, we needed to hear more about this artist's ethereal, powerfully emotive album.
Novulent Copes with Distortion On "boys lie and girls steal"
December 3, 2025
This track explores raw, uncomfortable truths about relationships, erupting with grinding guitars and dark, emotive vocals slicing through the chaos with unnerving clarity.
Audrey McGraw's "Gone Away" Combines Spoken Word with Exquisite Vocals
December 3, 2025
McGraw demonstrates her refined artistry and exquisite songwriting, traversing classic Americana with soothing grace.
Treaty Oak Revival Paints a Raw Portrait of Life in Album, West Texas Degenerate
December 3, 2025
Across fourteen tracks, that band captures the chaos, heartbreak, addiction, and resilience of working-class people in boom-and-bust West Texas.
![Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/teen-jesus-and-the-jean-teasers-cr-briana-da-silva_copy-1764903354.jpg)
Teen Jesus and the Jean Teasers Are Sipping Champagne & Coffee in their Glory [Q&A]
December 4, 2025
The band's sophomore album, GLORY, expands on their grimy, punk attitude with fitting gloriousness.