From the Site
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Calpurnia Stars in Nostalgia-Inducing Weezer Video for "Take On Me"
February 13, 2019
"Calpurnia has covered Weezer in the past and I'm really honored that they asked us to do this."
![Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brett-mclaughlin-ones-to-watch-5.jpg)
Meet The Man Behind Troye Sivan's Smash Pop Hit, "My My My!" [ANATOMY OF A SONG]
February 12, 2019
"To get to experience bucket list moments with one of your best friends who stands for something so powerful...it's so incredible. "
![Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/talos-ones-to-watch.jpg)
Multi-Instrumentalist Talos Revives Us with His Eclectic 'Far Out Dust' Album [Q&A]
February 12, 2019
"Longevity. Everything else is just noise. If your music can stand the test of time and if you continue to persist, then that in my eyes is success."
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Get To Know Reiki Ruawai in 10 Questions or Less
February 27, 2025
Reiki Ruawai is a bona fide talent making waves in New Zealand’s eclectic music scene.
PinkPantheress Delivers a Transatlantic Earworm With "Stateside"
April 28, 2025
"Stateside" may just be PinkPantheress' best single yet.
JESSIA Reflects in New Anthem “Moved Around You”
April 6, 2025
JESSIA pulls you into the track's raw, emotional gravity using her signature blend of blunt honesty and addictive pop melodies.
Outside Lands 2025: 5 Acts to Catch in The Bay this Weekend
August 6, 2025
These are five stars in the making.
-1743095186.jpg)
The Home Team Drop Exhilarating Music Video for "Somebody Else's Face" Featuring Oliver Baxxter | THE NOISE
March 27, 2025
The accompanying music video further elevates the track's infectious sound and energy.
Miso Extra Brings POP to Life in Debut Album “Earcandy” (Q&A)
May 19, 2025
For fans of bubblegum pop rejoice, we’ve found a new obsession for your listening pleasure.
![VC Pines' ‘Viole(n)t Colour’ EP Is the Soft Behind Rough Edges [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1748986943.jpg)
VC Pines' ‘Viole(n)t Colour’ EP Is the Soft Behind Rough Edges [Q&A]
June 3, 2025
We chatted with the South London artist about stretching, burning out, and the potential to be the tallest pine in the forest.
The Beaches Navigate Heartbreak in New Single “Touch Myself”
June 27, 2025
Everyone’s favorite girl group, The Beaches, have done it yet again with their latest single, “Touch Myself,” an extremely candid take on a breakup.
KATSEYE Delivers a Collection of 'BEAUTIFUL CHAOS'
July 4, 2025
With 'BEAUTIFUL CHAOS,' KATSEYE redefines itself as a fearless, boundary-pushing group.
Get To Know Sure Boy in 10 Questions or Less
August 18, 2024
Sure Boy, the notoriously cool indie-rock trio hailing from Aotearoa New Zealand, is making waves with their electrifying blend of punchy riffs, powerhouse vocals, and introspective songwriting.