From the Site
BRELAND Proves Himself a Hitmaker With the Infectious "Horseride"
May 11, 2020
The rapidly rising country rap newcomer is no one-hit pony.
Kevin Holliday Delivers a Distinctive Vision in "Every Single Time"
May 11, 2020
Holliday's genre-bending approach at times feels wildly defiant.
UMI, BENEE, Yebba, and More Artists You Should Listen to Now | #NowWatching
May 8, 2020
The best new music playlist on Ones To Watch.
Arizona Zervas' "24" Is This and Every Weekend's Soundtrack
May 8, 2020
Zervas' larger-than-life vision is intoxicating.
Yebba Releases "Distance," an Immaculate First Glance at Her Long-Awaited Debut Album
May 8, 2020
Produced alongside Mark Ronson, Yebba's latest captures the moment she realized a relationship was nearing its final moments.
Easy Life Release Two Much-Needed Lockdown-Inspired Tracks
May 8, 2020
"We wanted to put something out to spare people from the infinite boredom that is lockdown."
Fergus James Transforms a Moment of Creative Exhaustion Into the Anthemic "Good Man"
May 8, 2020
James is a name you might not already know but one you should definitely put on your radar.
Audrey Mika Channels Romantic Confusion Into a Dancefloor-Ready Hit in "Just Friends"
May 8, 2020
Mika has the promise of a stadium-filling pop star.
UMI's "Introspection" Is a Masterclass on Self-Contemplation
May 7, 2020
Few artists can capitative and mesmerize with the ethereal ease of UMI.
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Ella Vos Imagines a World for the Girls in her New Single “National Anthem”
March 28, 2025
The LA native’s extensive discography explores a range of taboo topics, from postpartum depression to divorce, and more.
8 OnesToWatch from The Great Escape 2025
May 24, 2025
The Great Escape is one of Europe’s biggest festivals for new music - think SXSW but without the film, tech and comedy. We attended this year’s festival in Brighton, UK and these are some of the highlights.
Arlo Parks Peers Into Our Hearts and Diaries in 'My Soft Machine'
May 30, 2023
“I’m giddy, I’m crying, I’m grinning, I’m throwing myself around this apartment, I’m on fire, I’m terrified, I’m feeling everything right now.”
Charmer Are Trapped In The Past On Anthemic New Single "Arrowhead" | THE NOISE
March 19, 2025
Drawing inspiration from the driving, anthemic vibes of early Alkaline Trio and Bayside, Charmer's sound is a bold re-introduction to a band that refuses to be confined by any genre.
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ADMT Takes Us Through His Sophomore EP ‘Without You,’ Track By Track
April 8, 2024
ADMT is an artist whose sound seems crafted for massive stages and beyond.
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Worry Club Are Afraid You'll Get "Bored" in Latest Single
March 7, 2023
Indie alt-rock band Worry Club explore the anxiety of monotony in their latest single, "Bored."
Fall in Love With Snarls in New Single "Heavy Drinker" | THE NOISE
February 19, 2024
The single wades in the waters of hook-heavy pop, 90s alternative, shoegaze, and heart-on-a-string indie-rock.
![Pop-Punk Pranksters Super American Create Magic On New Album ‘Gangster of Love’ [Q&A] | THE NOISE](https://s3-us-west-2.amazonaws.com/onestowatch-v2/135d9a27-1433-4c32-9ef1-bbd1beff1eec-1718817420.png)
Pop-Punk Pranksters Super American Create Magic On New Album ‘Gangster of Love’ [Q&A] | THE NOISE
June 19, 2024
With its swirling '90s melodicism, high-energy riffs, and heartfelt emo elements into a wry, smirking rock sound, the duo delivers a stellar follow-up to their 2021 effort SUP and 2018's Tequila Sunrise.
![Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/croixx-how-im-feeling-now-1720629295.jpg)
Croixx Inspires a Palpable Mood Shift With Label Debut 'How I'm feeling now…' [Q&A]
July 10, 2024
Fresh out of high school, Croixx is already leaving a lasting impression.
Chloe Qisha Explores the Wild Highs and Messy Lows of 'Modern Romance'
May 21, 2025
"The Modern Romance EP is the project of my dreams."