347aidan Creates an Infectious, Easygoing Vibe in "SUNDAY"
Alternative rising pop artist 347aidan, née Aidan Fuller, is living life to the fullest in his latest single, "SUNDAY." With breezy instrumentation and relaxed vocals, the Canadian artist shares the events of his day from morning to night and describes how the end of each week is like his own "mini holiday."
"SUNDAY" opens with a deep, thrumming bassline supporting 347aidan's chill vocals and a blend of steady, lowkey percussion and beats. Starting the day with some weed and Sex And The City, a superb combination, Aidan goes on to assure listeners that although "today might start late...It's okay to take breaks / We all need some time away," and that "work can wait." While he shares this sentiment, layers of sweet and subtle harmonies weave in and out of sunny guitar riffs, full-bodied bass lines, and twinkling synths.
The accompanying music video, directed by Soren Vaughn, follows the artist as he drives through his neighborhood on a cozy Sunday afternoon. Traversing through the hillside with the wind in his hair, scenes of him dancing and performing the song to the camera overlay the main footage, creating an easygoing visual that matches the singer's carefree energy. As the video comes to a close, 347aidan marvels at the beauty of the nature around him and asks, "Can it be Sunday every day?"
The new track follows the release of 347aidan's previous efforts, "Up & Down" and "One Of Those Days," the latter of which was a collaborative effort with DJ Zack Bia and rapper and artist Lil Yachty. 347aidan's unique vocals contrasted the track's sonically bright and happy-go-lucky disposition with his more anguish-fueled tone and droning cadence. In the track, he raps about how he feels "... like I've been flyin' / Me, and the clouds collidin' / The stars have got me blinded" and how he wants to stay up in the sky and not let anyone down.
Watch the "SUNDAY" video below: