SNOW WIFE and Big Boss Vette Deliver a Knockout Single With "HIT IT"


As SNOW WIFE continues to shake the table with her uninhibited raunch and one-of-a-kind hyperpop-rap, teaming up with Missouri rapper Big Boss Vette for the new single “HIT IT” was the nail in the coffin to solidify both of their names in the game.

SNOW WIFE is knocking ‘em out hit after hit, and clearly can’t help but make music that glues itself to the deepest corners of your brain. As “American Horror Show” remains on rotation for the over 15 million listeners it's accumulated via Spotify alone, it’s clear she’s just dropped our next obsession. “‘HIT IT’ showcases my voyage from hyperpop niche rap into the commercial field of pop-leaning rap,” she says about the single. Rather than a departure, it’s a leaning into her versatility.

Meanwhile, Big Boss Vette dominates every avenue she enters. Following the viral success of “Snatched,” her name is making room for itself in the female rap renaissance, earning respect from peers and fans alike. The video for the ambitious collaboration features both artists dominating every sport they touch, from baseball to cheerleading to boxing. This mirrors their abilities to master every art they brave themselves to touch, including dancing and songwriting.

As the single teases SNOW WIFE’s debut mixtape QUEEN DEGENERATE, dropping September 22, we’re bracing ourselves for the chill of her takeover. She’s got a vicious bite in her eyes, showing no signs of weary nor doubt in her potential.

Watch the "HIT IT" video below:


Related Articles

GoGo Morrow's "Touch Me" Is A Statement of Empowerment

GoGo Morrow's "Touch Me" Is A Statement of Empowerment

October 3, 2025 The accompanying music video is a peek into the stylish, sexy, and secure genius of GoGo Morrow.
Author: Abby Kenna
pop
R&B
Gatlin's Debut Album 'The Eldest Daughter' Is A Coming of Age Masterpiece [Q&A]

Gatlin's Debut Album 'The Eldest Daughter' Is A Coming of Age Masterpiece [Q&A]

October 3, 2025 Gatlin took the time to join us via Zoom to talk all about The Eldest Daughter, her album release show, and returning to Florida to film the visuals for the album.
Author: Rebeccah Blau
pop
Alana Hil Announces Her Enchanting Upcoming EP, 'Diaries of a Common Woman' [Q&A]

Alana Hil Announces Her Enchanting Upcoming EP, 'Diaries of a Common Woman' [Q&A]

October 2, 2025 We sat down to chat with Hil about her upcoming EP Diaries of a Common Woman, opening for Macy Gray, and designing makeup looks.
Author: Rebeccah Blau
pop