From the Site
Lauren Ruth Ward Channels Mythology To Portray An InnerBattle in "Valhalla" Video
January 23, 2019
Los Angeles' powerhouse darling takes pages from her own book of strength, and Norse mythology, in her stunning visual for "Valhalla."
![Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/noe-ones-to-watch.jpg)
Noé Embraces Self-Deprecating Humor in Playful "Pity Party" Video [PREMIERE]
January 22, 2019
, "Pity Party" is an indie pop anthem for every emotional soul.
![Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Old Fashioned Lover Boy.png)
Old Fashioned Lover Boy Lets His Soul Loose with "I Pray" [PREMIERE]
January 18, 2019
"'I Pray' is about the feeling of solitude and misunderstanding that each of us has had at least once in our life, when you feel you deserve more fulfillment from your life."
half•alive Hits the Bullseye Once Again With "arrow" Video
January 18, 2019
More than just experts at putting together phenomenal music videos, half•alive's true talent lies in how they transform inner turmoil into purely infectious indie pop.
![Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single
[PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kid-bloom-sugarcoat_1586292946.jpeg)
Kid Bloom Doesn't "Sugarcoat" With Bittersweet New Single [PREMIERE]
January 17, 2019
"Its concept is melancholy, but you can't help but feel happy when you hear it; like being at a relative's wedding on acid."
Minke Channels Her Inner Ariana Grande in "Too Late"
January 16, 2019
"This was a moment after a bad break up that I needed to get out my system...Thank you, next."
FRENSHIP and Yoke Lore Reclaim Their Originality with "Wanted A Name"
January 16, 2019
"With this song we didn't try to think about genres or influences - we just let it happen."
![Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/verzache-ones-to-watch.jpg)
Toronto's Verzache Shows Unwavering Promise in Anti-Genre 'Thought Pool' [NEW ARTIST DISCOVERY]
January 14, 2019
'Thought Pool' is the formative chapter of Verzache's ascension into his potential; check out the entire project here.
![Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alex-cameron-ones-to-watch-2.jpeg)
Setlist.Fm Presents: Who Is Alex Cameron? [NEW ARTIST DISCOVERY]
January 14, 2019
As one fan on Bandcamp puts it, his music can be chalked up to "Bogan pop from an alternate 1980s."
The Greeting Committee - "Don't Go" | All Eyes On
January 14, 2019
Say hello to your next indie pop obsession, The Greeting Committee.
![Susannah Joffe Talks Cinematic Songwriting and Embracing Her Roots In “Shit out of Luck” [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/unnamed-1742499071.jpg)
Susannah Joffe Talks Cinematic Songwriting and Embracing Her Roots In “Shit out of Luck” [Q&A]
March 21, 2025
Blending dreamy pop with country grit, Joffe effortlessly crafts a camp, outlaw ballad of a southern girl.
Momma Announce New Album With Gut-Spilling Single "I Want You (Fever)"
January 31, 2025
"The second we wrote that song, we felt like we were entering a new era."
Ivytide Builds Momentum With Their New Single "miss u btw"
May 13, 2021
Over a stripped-back and skeletal instrumental, ivytide crafts a serene indie pop ballad.
Cian Ducrot Grasps Every Little Special Moment in "Something I Can't Afford"
May 28, 2024
"'Something I Can't Afford' was written in a moment where I was feeling really down about wasting time when fighting with my partner."
beabadoobee Returns With "Take A Bite," Announces 'This Is How Tomorrow Moves' Album
May 9, 2024
Approaching her third album, Bea has shaped an artistic voice shimmering with whimsical highs, sultry lows, and an undeniably authentic artistic perspective.
Benét Reclaims the Freedom of a Carefree Day in "No Alarm"
September 5, 2023
“No Alarm” doesn’t require much of you to enjoy. It’s playful, a sonic ease at its very core.
The Snuts Find the Joy in the Chaos of Daily Life in 'Milliennials'
March 18, 2024
'Millenials' delves into themes of heartbreak, working life, and the obscurity present within the world.
The Vices Bask in Candidness in Latest Single “Before It Might Be Gone”
November 12, 2024
The single allows the band totality in emotion: the most freeing feeling to grant oneself.
Alfie Templeman Announces Sophomore Album With the Psychedelic "Radiosoul"
March 8, 2024
" I think the song to me just helps to embrace the little imperfections of being human."
The Hellp Yearn For Home in Latest Single "Colorado"
July 2, 2024
"Colorado" is wrapped in lush, textural production that manages to feel both oddly familiar and novel.
