From the Site
Ron Dadon Captures the Rush of a Fleeting Situationship in "Sweet Nothing"
April 18, 2025
"The inspiration for 'Sweet Nothing' came from a brief but intense situation I had shortly after my breakup."
Matilda Marigolds Fights Suffoicating Emotion With the Joy of Small Moments in "BEEPBOOP"
April 18, 2025
"When I made 'BEEPBOOP_,' I was literally suffocating in emotion."
Luna Li and Raveena Invite Listeners Into a Lush Daydream With “Fantasy”
April 18, 2025
"Fantasy" is a single wholly true to its name.
The Hellp Promise Yet Another Year of Technicolor Electroclash With "Hazel"
April 17, 2025
The new single arrives ahead of the duo's highly anticipated DJ set at Coachella Weekend 2.
![Board "The Mothership" to Alexandra Savior's Indie-Americana Dreamscape [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/alexandra_savior-_photo_credit_angela_ricciardi-1744759343.jpg)
Board "The Mothership" to Alexandra Savior's Indie-Americana Dreamscape [Q&A]
April 15, 2025
With this song impressing, we wanted to reach out to this mercurial talent, to dig into her upcoming work, pathing thru the pandemic & more.
Nokio's "city on fire" Is A Love Letter to Music Itself
April 12, 2025
The self-produced, genre-spanning single is titled “city on fire” and takes listeners on a journey, sonically and spiritually.
Alice Phoebe Lou Surrenders to Love in “You and I”
April 11, 2025
"You and I" kickstarts the artist's first venture into self-produced music.
![Avalon's "Harder to Reach Than God" Plus Go-To Chilaquiles and Art Choosing You [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/screenshot-2025-03-10-at-12.48.58__p_m-1744235582.png)
Avalon's "Harder to Reach Than God" Plus Go-To Chilaquiles and Art Choosing You [Q&A]
April 9, 2025
The multifaceted artist laments: " I hate making music because I gotta turn off music while I make music."
![Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khatumu-departure-time-1743642440.jpg)
Khatumu Dares to Take the Road Less Traveled in "departure time" [Q&A]
April 3, 2025
"'departure time' is about leaving home, comfort, reality, the beaten path, and finding meaning in life on my own terms."
Mustard Service Capture the Strength of Letting Go in “Big Time”
March 24, 2025
“This song is basically about cutting off a friend who you really love - but you know you have to cut them off or else you're gonna drown with them.
Yoshi Flower Yearns for Only One Thing in "7 Days" Video
February 13, 2020
The all-consuming nature of love clearly its hold over Yoshi Flower.
Franklin Jonas Reintroduces Himself to the World With Debut Single "Cocaine"
February 13, 2023
“‘Cocaine’ is about longing for the coping mechanisms you don’t have or can’t do anymore."
Slow Hollows' "Come Back In" Is the Perfect Nostalgic Summer Anthem
July 10, 2019
It is safe to conclude that Slow Hollows is on the rise in the indie post-punk scene.
Wallice Announces Forthcoming EP 'Mr Big Shot' With the Thunderous "Best Friend"
April 4, 2023
Every new era of Wallice brings with it marked, praise-worthy growth.
![Jimi Somewhere Dives Into an Angelic, Crisis of Faith on Latest Single "Jesus" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Jimi som otw_1600127576.jpg)
Jimi Somewhere Dives Into an Angelic, Crisis of Faith on Latest Single "Jesus" [Q&A]
September 14, 2020
We caught up with Jimi Somewhere for a quick Q&A about his new track's grandiose and "larger than life" feel and the inspiration he pulled from the Christian summer camps he attended growing up.
Yves Jarvis Delivers a Synesthetic Experience With "Bootstrap Jubilee"
March 24, 2022
What do you get when you paint words with flowers and squeeze sounds out of hysteria?
Sister Ray's 'Communion' Is a Love Letter to Nuance
June 6, 2022
"Some of the smallest moments for me are some of the most universal."
The Aces Signal Their Third Album With "Always Get This Way"
February 21, 2023
The Aces return with a friendly reminder of their indie pop prowess.
![Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/baird-ones-to-watch.png)
Baird Reminds us of the Magic of A/B Singles In "In Dreams/Anais" [PREMIERE]
May 7, 2019
The full magnitude is felt when they're listened in succession, beginning with the swooning of "In Dreams..." but ending with the more somber message of "Anais."
Empty Glass? Pour Yourself Some milk.
February 11, 2021
The earring-wearing, sweater-sporting foursome titled milk is putting the alt back into pop with their newest single "You&I."