From the Blog
![Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/love-sadkid-ones-to-watch.jpg)
Rapper love-sadKiD Begs Us to "Look At The Time" [PREMIERE]
February 14, 2019
At a notably young age, Ben McGibboney sacrificed a promising career in football and created the innovative moniker love-sadKiD to serve as their entry way into the booming rap world.
![Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/dylan-jordan-ones-to-watch.jpg)
Dylan Jordan Finds It Hard to "Love Again" After Devastating Breakup [ACOUSTIC PREMIERE]
February 14, 2019
"This year, I want to write several more 'raw' songs to build a stronger connection with my audience by showing them a different side of me."
YUNGBLUD and Halsey Are Torn Between Love and Hate in "11 Minutes"
February 14, 2019
"Working with Halsey and Travis was a fucking dream - at the end of the day we're all rock kids."
TOBi Finds Inspiration in Sigmund Freud for Voluptuous Single, "Sweet Poison"
February 14, 2019
"In this song, I wanted to be open with my vices to show it's a prominent part of the human experience."
![Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/saba-abraha-ones-to-watch-2.jpg)
Let Saba Abraha Tell You A Story of Vulnerability [NEW ARTIST DISCOVERY]
February 13, 2019
Listening to Saba Abraha's music can only be described as ceremonial.
![Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/malu-trevejo-ones-to-watch-3.jpeg)
Is Malu Trevejo Just an Influencer or an Embodiment of the American Dream? [INTERVIEW]
February 13, 2019
Her most recent single, "Como TຠMe Quieres," is a bilingual sensation with all the hallmarks of a crossover hit.
AUGUST 08 and Smino Meditate on Lost Love in "Blood on My Hands"
February 13, 2019
The fusion of tribal, hip-hop, and electronica undercurrents that surge forth paint a picture of love lost under the flashing lights of the dance floor.
![The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sunshine-Brothers-Inc.jpeg)
The Sunshine Brothers Inc. Surfs Through Youth Love, Desire, and Escapism in 'Jerry' EP [PREMIERE]
February 13, 2019
A playlist capable of time travel - an '80s summer in your ears all year round.
![Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sam-setton-ones-to-watch-2.jpg)
Sam Setton Embarks on a Emotional Reflection That "Hurts So Much" [PREMIERE]
February 13, 2019
This is a super emotional song for me, inspired by a tough breakup I went through.
![Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ginette-claudette-ones-to-watch.jpg)
Ginette Claudette Is On To Something with Alluring "Slow Up" Video [PREMIERE]
February 13, 2019
"It's no secret a lot of my influence comes from '90s R&B."
Rewind: Our 5 Favorite Music Videos of the Last Week
April 14, 2022
Take a trip down short-term memory lane with us.
BUZZ Questions What It Means to Be "Human"
May 23, 2022
Having penned hits for artists like Kylie Minogue, Hayley Kiyoko, and Katy Perry, we're finally getting to witness BUZZ's talent manifest.
SAHRA Takes Accountability in "Come With Me," Announces 'Stolen Moments' EP
June 23, 2022
"Come With Me" is a single you just want to melt into.
Soccer Mommy's 'Sometimes, Forever' Is a Compelling Emotional Rollercoaster
June 27, 2022
Superache is a treasure trove of honesty, vulnerability, and fantastic musicianship.
Rewind: Our 5 Favorite Music Videos of the Last Week
September 15, 2022
From grentperez to Renao, these are 5 videos you definitely don't want to miss.
Riovaz Seeks to ‘Disturb The Norm’ in Intoxicating New EP
February 27, 2023
"This project is a self-reflection on my artistry and shows the arc of what I am and have created as a musician."
Laufey Crafts a Bossa Nova-Infused Love Triangle in "From The Start"
May 12, 2023
"'From The Start' is a bossa nova-inspired song about being in love with your best friend… who is in love with someone else."
#NowWatching Playlist: 03-15-19
March 15, 2019
Any week that SG Lewis and Clairo decide to drop a collab is a GREAT week, wouldn't you agree?
![Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/albon-ones-to-watch_1580402842.jpg)
Experience the Raw and Whimsical Honesty of Albon's "14 For The Hell Of It" [Premiere]
January 30, 2020
Albon feels like a wily collaboration between Modest Mouse and (Sandy) Alex G.
Top That Track Won't Stop Celebrating Black Music ft. Kirby
June 30, 2020
Join Kirby on Top That Track for the third edition of their "Celebrate Balck Music" Series.
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Which artist is missing on the BARBIE soundtrack? twitter.com/PopCrave/statu…
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Rain couldn’t stop the magic that was Day 1 of @88rising’s NY @hitcfestival 🌟
📸: @deaniechen
@lindseyblane… twitter.com/i/web/status/1…