From the Site
![Wes Period Returns From 18-Month Hiatus with the Melodic Anti-Pop "My Benz"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wes-period-ones-to-watch_1569266915.png)
Wes Period Returns From 18-Month Hiatus with the Melodic Anti-Pop "My Benz"
September 23, 2019
Wes Period is now officially back on the scene and ready to take the industry by storm.
Author:
Matthew Rudas
![Conan Gray Is Unsurprisingly Amazing at ASMR and Backflips | Truth or Dare](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-interview-ones-to-watch-2_1567719319.png)
Conan Gray Is Unsurprisingly Amazing at ASMR and Backflips | Truth or Dare
September 5, 2019
There are no two ways about it - Gray is pop's next big thing.
Author:
Maxamillion Polo
![beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Beabadoobee-stream-ones-to-watch-2_1566508773.jpeg)
beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"
August 22, 2019
beabadoobee is poised to emerge as a definitive artist of her generation.
Author:
Maxamillion Polo
![Charlie Burg's 'Tha Breeze, Tha Steeze, Palm Trees' Is an Infectious Summer Vibe](https://s3-us-west-2.amazonaws.com/onestowatch-v2/charlie-burg-ones-to-watch-2_1563821605.png)
Charlie Burg's 'Tha Breeze, Tha Steeze, Palm Trees' Is an Infectious Summer Vibe
July 22, 2019
Beat the heat and soak up the sun with Burg's latest buoyant offering.
Author:
Jess Myers
![The Will of God Is Queer and King Princess Is Our "Prophet"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/king-princess-stream-ones-to-watch-2_1563568881.png)
The Will of God Is Queer and King Princess Is Our "Prophet"
July 19, 2019
Long live King Princess.
Author:
Jess Myers
![LAUNDRY DAY Is a Gen Z Force to Be Reckoned With](https://s3-us-west-2.amazonaws.com/onestowatch-v2/laundry-day-ones-to-watch-2_1563472054.png)
LAUNDRY DAY Is a Gen Z Force to Be Reckoned With
July 18, 2019
Drawing inspiration from Tyler, the Creator and BROCKHAMPTON, Laundry Day wants to be the next best boy band in the world.
Author:
Jess Myers
![keshi's 'skeletons' Is the Soundtrack to Your Fleeting Summer](https://s3-us-west-2.amazonaws.com/onestowatch-v2/keshi-ones-to-watch-2_1563403199.jpeg)
keshi's 'skeletons' Is the Soundtrack to Your Fleeting Summer
July 17, 2019
keshi has scored the perfect millennial summer - capturing a wistful and fleeting moment of beauty.
Author:
Maxamillion Polo
![Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist](https://s3-us-west-2.amazonaws.com/onestowatch-v2/isaac-dunbar-ones-to-watch_1563223423.jpeg)
Isaac Dunbar's 'balloons don't float here' Is an Ominous & Alluring Debut for the Young Artist
July 12, 2019
The way in which Dunbar infuses an at times unnerving element to tracks that have no right being this infectious is not dissimilar to Billie Eilish's own brand of ominous pop.
Author:
Maxamillion Polo
![X Lovers Is a Shared Childhood Dream for World Domination](https://s3-us-west-2.amazonaws.com/onestowatch-v2/x-lovers-ones-to-watch-5_1561586630.jpeg)
X Lovers Is a Shared Childhood Dream for World Domination
June 26, 2019
X Lovers is aiming to carve out a place in music that did not exist before them.
Author:
Maxamillion Polo
![Conan Gray's "Checkmate" Hits Like an Adrenaline Shot to a Broken Heart](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch-2_1561577557.jpeg)
Conan Gray's "Checkmate" Hits Like an Adrenaline Shot to a Broken Heart
June 26, 2019
"'Checkmate' is a song that spewed out of me while alone in my bedroom. It took me about four minutes, and I just ugly cried out a whole song..."
Author:
Maxamillion Polo
![Join Millions in Stepping Into the Haunting World of Sub Urban [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/sub-urban-interview_1586380558.png)
Join Millions in Stepping Into the Haunting World of Sub Urban [Q&A]
April 8, 2020
"When I made Sub Urban in 2016-2017, I knew I wanted it to be dark, whether emotionally vulnerable and raw or twisted and theatrical."
Author:
Maxamillion Polo
![Serena Isioma Is Crafting a Vibe All Her Own](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Serena-Isioma-ones-to-watch_1585069843.jpg)
Serena Isioma Is Crafting a Vibe All Her Own
March 24, 2020
Isioma is a slow burn that is quickly heating up.
Author:
Jenna Singer
![Meet mazie, the Introverted-Extrovert With "no friends"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-no-friends_1586879277.jpeg)
Meet mazie, the Introverted-Extrovert With "no friends"
April 14, 2020
We cannot help but stan mazie's music, vision, and "potatoes over meat" mentality.
Author:
Jenna Singer
![Coco & Clair Clair Put Their Breezy Charisma on Display in 'Treat Like Gold'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/coco-and-clair-clair-teat-like-gold_1588000028.jpg)
Coco & Clair Clair Put Their Breezy Charisma on Display in 'Treat Like Gold'
April 27, 2020
Coco & Clair Clair make brazen pop rap reminiscent of the bedazzled flip phones and low-rise jeans of the early 2000s.
Author:
Maddy Quach
![Meet The Booyah! Kids, New York's Bedroom Pop Poster Child](https://s3-us-west-2.amazonaws.com/onestowatch-v2/the-booyah-kids-ones-to-watch_1587057043.jpg)
Meet The Booyah! Kids, New York's Bedroom Pop Poster Child
April 16, 2020
The Booyah! Kids are finding a way to stand out within the confines of New York's highly saturated music scene.
Author:
Maddy Quach
![Meet Matt Watson, the YouTube Personality Who's Pretty Damn Good at Pikmin and Music](https://s3-us-west-2.amazonaws.com/onestowatch-v2/matt-watson-supermega-ouch_1599588052.jpg)
Meet Matt Watson, the YouTube Personality Who's Pretty Damn Good at Pikmin and Music
September 8, 2020
With <i>OUCH!</i>, Watson does more than deliver a promising debut EP; He delivers an emotional push-and-pull that extends far beyond the seemingly endless days of quarantine.
Author:
Ruby Scott
![Joji Shares "Gimme Love," an Infectious Taste of His Sophomore Album 'Nectar'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/joji-gimme-love-nectar_1587051009.jpg)
Joji Shares "Gimme Love," an Infectious Taste of His Sophomore Album 'Nectar'
April 16, 2020
"Gimme Love" is simultaneously Joji's most easily accessible and adventurous single to date.
Author:
Maxamillion Polo
![khai dreams' 'Now and Then' Is Idyllic, Intimate Indie Pop at Its Finest](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khai-dreams-ones-to-watch_1570826249.jpg)
khai dreams' 'Now and Then' Is Idyllic, Intimate Indie Pop at Its Finest
October 11, 2019
khai dreams is nearly impossible to dislike.
Author:
Matthew Rudas
![spill tab Is the Gen Z Duo Looking to Leave a Dreamy Mark on Pop](https://s3-us-west-2.amazonaws.com/onestowatch-v2/spill-tab-ones-to-watch_1595430539.jpg)
spill tab Is the Gen Z Duo Looking to Leave a Dreamy Mark on Pop
July 22, 2020
spill tab is leading the march towards a new form of pop where quality precedes classification.
Author:
Maddy Quach
![BENEE Doesn't Want You to Be Afraid of the "Monsta" That Goes Bump in the Night](https://s3-us-west-2.amazonaws.com/onestowatch-v2/BENEE-monsta-ones-to-watch_1572633310.png)
BENEE Doesn't Want You to Be Afraid of the "Monsta" That Goes Bump in the Night
November 1, 2019
"Monsta" is the best belated Halloween gift we could have asked for 🎃
Author:
Bianca Brown