From the Site

Juliet Ivy Gifts Us a Dose of Holiday Existentialism in "snow globe on an alien's desk"

Juliet Ivy Gifts Us a Dose of Holiday Existentialism in "snow globe on an alien's desk"

December 4, 2024 "It's about the gut-wrenching feeling of time passing as another holiday season approaches. The feeling is both scary and beautiful."
Author: Alessandra Rincon
Issue 07: Eclipse

Issue 07: Eclipse

November 27, 2024 Our latest issue sees us falling for the charming sounds and words of spill tab, Role Model, Brooke Alexx, Snow Wife, and more.
Author: Ones To Watch Staff
Loyal Lobos Promotes Communal Vulnerability in 'Loba Vol. 2' EP

Loyal Lobos Promotes Communal Vulnerability in 'Loba Vol. 2' EP

October 25, 2024 In 'Loba Vol. 2,' Loyal Lobos looks to add a bit of mysticism to the reggaeton.
Author: René Cobar
Loyal Lobos Dances the Night Away in "Summer En París," Announces 'Loba Vol. 2'

Loyal Lobos Dances the Night Away in "Summer En París," Announces 'Loba Vol. 2'

October 8, 2024 "Summer En París" is an addictive pop-dance track touched with the nostalgia and bubbliness of disco.
Author: Alessandra Rincon
pop
Brooke Alexx's "Big Mouth" Is a Gutsy and Genuine Debut

Brooke Alexx's "Big Mouth" Is a Gutsy and Genuine Debut

October 7, 2024 Told through the most delectable of ear candy melodies, Alexx turns sitcom-worthy stories into a powerhouse of modern pop.
Author: Abby Kenna
pop
Loyal Lobos Crafts an Intoxicating Fusion of Pop and Reggaeton in “Limón”

Loyal Lobos Crafts an Intoxicating Fusion of Pop and Reggaeton in “Limón”

September 12, 2024 “I wanted to express how much it hurts to detach from someone."
Author: Maxamillion Polo
pop
Asha Imuno Ushers in a New Era With “eXCiTING :)” Visual

Asha Imuno Ushers in a New Era With “eXCiTING :)” Visual

August 16, 2024 “eXCiTING :)” blends the energy of NY’s sexy drill movement with Imuno’s signature West Coast futurism.
Author: Carter Fife
rap
Issue 06: Heatwave

Issue 06: Heatwave

August 15, 2024 Our latest issue welcomes the end of summer with Juliet Ivy, Wasia Project, Searows, and more.
Author: Ones To Watch Staff
Juliet Ivy Shrinks Down Our Greatest Fears in Polished Sophomore EP 'tiny but scary'

Juliet Ivy Shrinks Down Our Greatest Fears in Polished Sophomore EP 'tiny but scary'

August 13, 2024 Don’t be fooled by the title, 'tiny but scary' is a monumental cornerstone in Ivy’s ever-evolving artistry.
Author: Grace Holtzclaw
We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]

We “Can’t Get Enough” of JANAYAH Ahead of Her OTW Showcase [Q&A]

July 12, 2024 We sit down with the recent BRIT School alumni ahead of her Mastercard x OnesToWatch showcase.
Author: DJ Connor
pop