From the Site
![Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sedona - otw_1592335852.jpg)
Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"
June 16, 2020
The Brooklyn-based band, Sedona, is able to captivate listeners on every track through grand production that pushes indie-pop in a more nostalgic rock direction.
Author:
Tyler Borland
![4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/4evr michael - otw_1590519327.jpg)
4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"
May 26, 2020
On "NORTHFACE," 4EVR MICHAEL pushes boundaries and builds upon his foundation by incorporating pop elements in new and exciting ways.
Author:
Tyler Borland
![50Landing Creates His Own Futuristic Pop Lane on "please don't wait"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/50landing - otw_1589924060.jpg)
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Author:
Tyler Borland
Mishaal Establishes Himself as an Enviable Gen Z Voice in the Powfu-Assisted "Friends"
May 12, 2020
With just his first major label release, Mishaal is already pushing limits and establishing himself as an act you need to keep your eyes on.
Author:
Tyler Borland
![Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/deante-hitchcock-better_1588882044.jpg)
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Author:
Tyler Borland
![Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ordinary-child-someday-ones-to-watch_1588783805.jpeg)
Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting
May 6, 2020
Ordinary Child reinvents his past ideas to make "Someday" his strongest single to date.
Author:
Tyler Borland
![Yellow Days Makes a Nostalgic Return With "Treat You Right"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yellow-days-treat-you-right_1588604550.jpg)
Yellow Days Makes a Nostalgic Return With "Treat You Right"
May 4, 2020
Yellow Days' return is scored by infectious soul and jazz undertones.
Author:
Tyler Borland
![min.a Creates a Futuristic Atmosphere in "Tape It Back Together"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/min.a-tape-it-back-together_1588351901.jpg)
min.a Creates a Futuristic Atmosphere in "Tape It Back Together"
May 1, 2020
min.a is an artist unafraid to constantly reinvent herself.
Author:
Tyler Borland
![24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/24kgoldn-kaash-paige-unbelievable_1588279338.jpg)
24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"
April 30, 2020
The chemistry between these two superstars in the making is undeniable.
Author:
Tyler Borland
![whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice](https://s3-us-west-2.amazonaws.com/onestowatch-v2/whiterosemoxie-white-ceilings_1588186233.jpg)
whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
Author:
Tyler Borland
![Rook Monroe Paints a Sunrise With "Pink and Purple"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rookym_1601402969.jpg)
Rook Monroe Paints a Sunrise With "Pink and Purple"
September 29, 2020
Rook Monroe's "Pink and Purple" takes you on a lyrical exploration of self expression.
Author:
Tyler Borland
![Shane Garcia's "Corner Store Runs" Gives Vintage Styles New Context](https://s3-us-west-2.amazonaws.com/onestowatch-v2/shane garcia otw_1611262224.jpg)
Shane Garcia's "Corner Store Runs" Gives Vintage Styles New Context
January 21, 2021
Shane Garcia's latest single "Corner Store Run" is a poetic depiction of her social anxiety and a stunning display of her vocal ability.
Author:
Tyler Borland
![Benjy Ali Boasts Soulful Vocals on the Reassuring "ALRIGHT"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/benjy otw_1611956689.jpg)
Benjy Ali Boasts Soulful Vocals on the Reassuring "ALRIGHT"
January 29, 2021
Singer, songwriter, and, producer Benjy Ali demands attention with his soulful delivery and introspective songwriting.
Author:
Tyler Borland
![Khi Infinite Proves He's Here to Stay on "SOMETIMES"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khi otw_1612566434.jpg)
Khi Infinite Proves He's Here to Stay on "SOMETIMES"
February 5, 2021
Khi Infinite is back to flexing his versatility and solidifying himself as an artist with a strong creative vision on his newest track "SOMETIMES."
Author:
Tyler Borland
![young friend and Anna Sofia Kickstart Summer With "SUGARCOATED"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/young-friend-anna-sofia-sugarcoated_1621554131.jpeg)
young friend and Anna Sofia Kickstart Summer With "SUGARCOATED"
May 20, 2021
young friend and Anna Sofia are a match made in heaven.
Author:
Tyler Borland
![Kabwasa Announces His Debut Album with the Retro "You Gon See"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kabwasa - otw_1596495380.jpg)
Kabwasa Announces His Debut Album with the Retro "You Gon See"
August 3, 2020
Vintage aesthetics paired with cutting edge flows and ideas, Kabwasa makes a statement with his single "You Gon See."
Author:
Tyler Borland
![The Image Ends the Year Strong With the Gospel-Inspired Single "Every Woman"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_82f25b6d1f1215f76fd5efde49d112d5_cbd66a8d_2048_1607703184.jpg)
The Image Ends the Year Strong With the Gospel-Inspired Single "Every Woman"
December 11, 2020
The Image is an enigmatic Hip-Hop duo best known for their forward-thinking production, wild vocal delivery, and signature masked personas.
Author:
Tyler Borland
!["bored&blind" is an Artistic Evolution for Pop Protege ella jane](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_58319ed12121fd6b788376ea0800c5e4_0a5f51f4_1280_1614993285.jpeg)
"bored&blind" is an Artistic Evolution for Pop Protege ella jane
March 5, 2021
ella jane has been garnering massive attention and it's no secret why.
Author:
Tyler Borland
![Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/buppy-tell-me-youre-sorry_1619627421.jpeg)
Buppy. Rejects the Blueprint on the Ominous "TELL ME YOU'RE SORRY"
April 28, 2021
Ominous, dejected, and introspective, "TELL ME YOU'RE SORRY" recounts a toxic relationship in undeniably raw fashion.
Author:
Tyler Borland
![Paris Michael Is Headed for Stardom on "GWEN STEFANI"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_c4370e7e716d4a5446ca5ba2025f3fc4_7198610e_1280_1610722936.jpg)
Paris Michael Is Headed for Stardom on "GWEN STEFANI"
January 15, 2021
Fresh off the heels of his eccentric PUBLICITY STUNT EP, Chicago native Paris Michael is back with another wild and abrasive single.
Author:
Tyler Borland