From the Site
![Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Sedona - otw_1592335852.jpg)
Sedona Paves Their Own Vulnerable Pop Rock Lane on "Soft Machine"
June 16, 2020
The Brooklyn-based band, Sedona, is able to captivate listeners on every track through grand production that pushes indie-pop in a more nostalgic rock direction.
Author:
Tyler Borland
![4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/4evr michael - otw_1590519327.jpg)
4EVR MICHAEL Uniquely Bridges Pop and Trap on His Debut, "NORTHFACE"
May 26, 2020
On "NORTHFACE," 4EVR MICHAEL pushes boundaries and builds upon his foundation by incorporating pop elements in new and exciting ways.
Author:
Tyler Borland
![50Landing Creates His Own Futuristic Pop Lane on "please don't wait"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/50landing - otw_1589924060.jpg)
50Landing Creates His Own Futuristic Pop Lane on "please don't wait"
May 19, 2020
"50Landing effortlessly incorporates traditional pop styles with the production and song structure of the future."
Author:
Tyler Borland
Mishaal Establishes Himself as an Enviable Gen Z Voice in the Powfu-Assisted "Friends"
May 12, 2020
With just his first major label release, Mishaal is already pushing limits and establishing himself as an act you need to keep your eyes on.
Author:
Tyler Borland
![Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/deante-hitchcock-better_1588882044.jpg)
Deante' Hitchcock on Atlanta Rap, the Dreamville Sessions, and His Debut Album 'BETTER'
May 7, 2020
We sit down (via email) with the Atlanta upstart ahead of his highly-anticipated major label debut album.
Author:
Tyler Borland
![Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ordinary-child-someday-ones-to-watch_1588783805.jpeg)
Ordinary Child Pushes Pop Boundaries With Introspective and Emotive Songwriting
May 6, 2020
Ordinary Child reinvents his past ideas to make "Someday" his strongest single to date.
Author:
Tyler Borland
![Yellow Days Makes a Nostalgic Return With "Treat You Right"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yellow-days-treat-you-right_1588604550.jpg)
Yellow Days Makes a Nostalgic Return With "Treat You Right"
May 4, 2020
Yellow Days' return is scored by infectious soul and jazz undertones.
Author:
Tyler Borland
![min.a Creates a Futuristic Atmosphere in "Tape It Back Together"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/min.a-tape-it-back-together_1588351901.jpg)
min.a Creates a Futuristic Atmosphere in "Tape It Back Together"
May 1, 2020
min.a is an artist unafraid to constantly reinvent herself.
Author:
Tyler Borland
![24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/24kgoldn-kaash-paige-unbelievable_1588279338.jpg)
24kGoldn and Kaash Paige Connect For the Compelling Ballad "Unbelievable"
April 30, 2020
The chemistry between these two superstars in the making is undeniable.
Author:
Tyler Borland
![whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice](https://s3-us-west-2.amazonaws.com/onestowatch-v2/whiterosemoxie-white-ceilings_1588186233.jpg)
whiterosemoxie's Diverse Debut 'white ceilings' Cements Him as a Prominent New Voice
April 29, 2020
whiterosemoxie jumps between genres without ever expensing or sacrificing quality.
Author:
Tyler Borland
![Je$$e Debuts with the Punk Influenced Single "Barbie"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jesse otw copy_1609876637.jpg)
Je$$e Debuts with the Punk Influenced Single "Barbie"
January 5, 2021
Je$$e's debut single "Barbie" is punk-infused and shows his ability to pen a memorable hook.
Author:
Tyler Borland
![Civ Pierre Let's His Music Speak on His Behalf](https://s3-us-west-2.amazonaws.com/onestowatch-v2/civ otw_1607119154.jpg)
Civ Pierre Let's His Music Speak on His Behalf
December 4, 2020
With a masked face and an anonymous persona, Civ Pierre shows there's beauty in building mystique.
Author:
Tyler Borland
![Young Smoke Gives New Perspective to Melodic Trap on "Block Boy"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/smoke otw_1611956711.jpg)
Young Smoke Gives New Perspective to Melodic Trap on "Block Boy"
January 29, 2021
Toronto rapper Young Smoke is making melodic trap music unlike any of his contemporaries.
Author:
Tyler Borland
!["west" Is Cybertrash at His Most Inventive](https://s3-us-west-2.amazonaws.com/onestowatch-v2/cybertrash-west_1620147002.jpeg)
"west" Is Cybertrash at His Most Inventive
May 4, 2021
Unlike anything he's made before, "west" sees Cybertrash taking huge experimental risks.
Author:
Tyler Borland
![Civ Pierre Returns with Lyrically Intricate Tracks "BILLIE" and "THE LAW"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/civ otw copy_1611956761.jpg)
Civ Pierre Returns with Lyrically Intricate Tracks "BILLIE" and "THE LAW"
January 29, 2021
Anonymous artist, Civ Pierre, has an unorthodox approach that makes his music undeniably captivating.
Author:
Tyler Borland
![Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/khamari_1603498557.jpg)
Khamari on His 'Eldorado' EP, Creative Process, and What's Next [Q&A]
October 24, 2020
Khamari has been one of the most consistent new acts of the year.
Author:
Tyler Borland
![99 Neighbors on Vermont, 99 Radio, and Their New Singles "QWOP" and "Basement" [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/99 Neighbors - otw_1595954651.jpg)
99 Neighbors on Vermont, 99 Radio, and Their New Singles "QWOP" and "Basement" [Q&A]
July 24, 2020
99 Neighbors has been disrupting current notions of what band and rap collectives look and sound like.
Author:
Tyler Borland
![Jelani Aryeh Covers The xx in His Nostalgic Reinterpretation of "Angels"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Jelani Aryeh_1610725106.jpg)
Jelani Aryeh Covers The xx in His Nostalgic Reinterpretation of "Angels"
January 15, 2021
Jelani Aryeh is back and building off this momentum by paying homage to Alternative Pop legends The xx.
Author:
Tyler Borland
![Isaia Huron's "Somehow I Knew" Is an Incredible Vocal Display](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tumblr_e91ddf82fd726cc6a6f95bfea322e635_fe43ca51_2048_1608232620.jpg)
Isaia Huron's "Somehow I Knew" Is an Incredible Vocal Display
December 17, 2020
Nashville R&B artist Isaia Huron has built up a following through self reflexive songwriting and a smooth vocal performance.
Author:
Tyler Borland
![Zac Greer Shows Off His Sentimental Side in "melatonin"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/zac-greer-melatonin_1620068584.jpeg)
Zac Greer Shows Off His Sentimental Side in "melatonin"
May 3, 2021
Singer, songwriter, and producer Zac Greer has yet to miss.
Author:
Tyler Borland