From the Site
![flor Presents a Stunning Visual for "White Noise" Amidst OTW-Presented Tour [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/flor-ones-to-watch-smaller_1568398275.jpg)
flor Presents a Stunning Visual for "White Noise" Amidst OTW-Presented Tour [PREMIERE]
September 13, 2019
Alternative pop darlings flor have just unveiled a music video for the melodic first track from their sophomore album, 'ley lines.'
![Return to the Golden Age of Rock-and-Roll with Liily in "Wash" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Promo Photo 2019 credit Kristy Benjamin_1568317532.jpg)
Return to the Golden Age of Rock-and-Roll with Liily in "Wash" [PREMIERE]
September 12, 2019
Liily has just kicked off their Fall US national tour with Bad Suns so make sure to grab tickets.
![Grunge Princess WRENN Lets Her Star Power Shine on "Psychosexual" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/wrenn-ones-to-watch_1568315647.png)
Grunge Princess WRENN Lets Her Star Power Shine on "Psychosexual" [PREMIERE]
September 12, 2019
The singer-songwriter, who notes The Cranberries, The Cure, and Mazzy Star as her inspirations, creates music that has been described as "angry in the best way."
flor Pulls off an Exhilarating Balancing Act in 'ley lines' Album
September 6, 2019
Be sure to catch flor performing their new album and plenty of fan favorites on their Ones To Watch - presented tour this fall!
![Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/brock-monroe-ones-to-watch_1567793643.jpg)
Brock Monroe Is Saving Alternative Rock with His Badass Attitude In "Bossman" [PREMIERE]
September 6, 2019
A booming anthem from a forward-thinking powerhouse, "Bossman" is all about taking control of your life and building it into something you're genuinely proud of.
The Faim Presents a Riveting Take on Humanity in "Humans" Video
August 30, 2019
A look at "What it means to be human."
Rence Unveils His "Darkside" in Moody New Single
August 23, 2019
"'Darkside' is about realizing that the angel on your shoulder and the devil on your shoulder got together...."
The Band CAMINO Doesn't Have to 'tryhard' to Be the Best Alternative Rock Band in Town
August 23, 2019
"The entire reason we're here is to create something bigger than ourselves."
beabadoobee Weaves a Tale of Cosmic Adoration in "She Plays Bass"
August 22, 2019
beabadoobee is poised to emerge as a definitive artist of her generation.
Indie Duo HOAX Sheds Light on the Looked Over "Unamerican Dream" of Struggling Immigrants
August 16, 2019
"The 'American Dream' sounds wholesome and inspiring, but with the current social and political climate of our country, it almost feels more like a cruel joke..."
Kevin Abstract Returns Home in 'Blush'
June 27, 2025
“In 2024, I was dealing with heartbreak, addiction, feeling completely lost. Felt myself erasing myself from me."
She Loves Boon Subverts Expectation on "For The Weekend"
February 12, 2021
New York City native, She Loves Boon, embodies the rebellious and DIY attitude of the hyperpop community, while still leaning on pop and alternative influences.
Lani Renaldo Cries Out For "Help!" on Vulnerable New Single
November 12, 2021
"Selfishly, the song was written from a place of just feeling like I was spiraling."
Shane Garcia's "Corner Store Runs" Gives Vintage Styles New Context
January 21, 2021
Shane Garcia's latest single "Corner Store Run" is a poetic depiction of her social anxiety and a stunning display of her vocal ability.
Wunderhorse Search For Freedom in "Silver," Inch Closer to 'Midas' Album
August 6, 2024
"The song is about that ugly side of yourself that you try to keep a secret, but you know it's there because it makes your skin crawl sometimes."
Rence Unveils His "Darkside" in Moody New Single
August 23, 2019
"'Darkside' is about realizing that the angel on your shoulder and the devil on your shoulder got together...."
Pouty Yeans For The Golden State On Grungey New Single "TV on TV" | THE NOISE
January 22, 2024
California-based artist Pouty harnesses the energy of Courtney Love and the musicality of Rivers Cuomo on her latest track, "TV on TV."
Ai Bendr Outdoes Herself on Sophomore Release "Runaway"
September 21, 2020
Ai Bendr does not fold under the high pressure and expectations and her new single "Runaway" proves that she's here to stay.
![Tiny Jag Embodies Energy and Artistry on"2020 Vision" [Premiere]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tiny jag - otw_1602182555.jpg)
Tiny Jag Embodies Energy and Artistry on"2020 Vision" [Premiere]
October 8, 2020
Tiny Jag perfectly fuses pop, hip hop, alternative, and R&B music into her own sound incomparable to others.
"bored&blind" is an Artistic Evolution for Pop Protege ella jane
March 5, 2021
ella jane has been garnering massive attention and it's no secret why.