From the Site
![Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/donna-missal-ones-to-watch-2.jpeg)
Donna Missal Takes to the Director's Chair for the Haunting "Jupiter" Video
February 12, 2019
Donna Missal is living up to her reputation as a rising artist who never ceases to surprise and impress.
Author:
Maxamillion Polo
![Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/Ivory-Layne-Ones-To-Watch-Thumbnail.jpg)
Ivory Layne Delivers Powerful Feminist Love Song with "Boy Loves Me" [PREMIERE]
February 12, 2019
Feminine strength and an inspiring vulnerability saturate the lyrics, acknowledging that a woman is no less independent in yearning for love.
Author:
Dana Jacobs
![Yoke Lore - "Fake You" [Live + Interview] | All Eyes On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/yoke-lore-live-ones-to-watch_1562627475.gif)
Yoke Lore - "Fake You" [Live + Interview] | All Eyes On
February 11, 2019
All Eyes On the one and only Ones To Watch and Taylor Swift - approved Yoke Lore.
Author:
Maxamillion Polo
![Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies](https://s3-us-west-2.amazonaws.com/onestowatch-v2/conan-gray-ones-to-watch.jpg)
Conan Gray Takes You to "The Other Side" with Sweet Bedroom Melodies
February 9, 2019
At only 19 years old, indie pop singer-songwriter Conan Gray has truly taken the Internet by storm.
Author:
Alissa Arunarsirakul
![Electro-pop Savant Blake Rose Wants to Get "Lost" in Post-Breakup Blues](https://s3-us-west-2.amazonaws.com/onestowatch-v2/blake-rose-ones-to-watch-2.jpeg)
Electro-pop Savant Blake Rose Wants to Get "Lost" in Post-Breakup Blues
February 8, 2019
Blake Rose might have just embarked on his musical journey, but he is well on his way to the top.
Author:
Andra Nechita
![Take the Road Less Traveled with Mark Diamond's Synthy "Road"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mark-diamond-ones-to-watch.jpg)
Take the Road Less Traveled with Mark Diamond's Synthy "Road"
February 8, 2019
The 25-year-old has been stockpiling radio-ready tracks for our impatient ears, and "Road" is the newest taste of this secret collection.
Author:
Alissa Arunarsirakul
![SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/soak-ones-to-watch-3.jpg)
SOAK Finds Humor In Heartbreak with Dreamy Single, "Valentine Shmalentine"
February 8, 2019
"It's a dystopia that I've created in my brain: me on the inside, processed into a pretend location."
Author:
Anna Scholfield
![Damn Son, Where'd You Find These New Kim Petras, SOPHIE, and lil aaron Collabs](https://s3-us-west-2.amazonaws.com/onestowatch-v2/kim-petras-ones-to-watch-2.jpeg)
Damn Son, Where'd You Find These New Kim Petras, SOPHIE, and lil aaron Collabs
February 7, 2019
f there has ever been a pop pairing the world needed as much in 2019 as Kim Petras and SOPHIE, we have yet to hear it.
Author:
Maxamillion Polo
![Anna of the North Reflects on Self-Love in "Leaning On Myself" Video](https://s3-us-west-2.amazonaws.com/onestowatch-v2/anna-of-the-north-ones-to-watch-2.png)
Anna of the North Reflects on Self-Love in "Leaning On Myself" Video
February 7, 2019
"I'm very grateful for where I am today. In the end, you only have yourself, you know, and I guess that's ok."
Author:
Maxamillion Polo
![Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/twin-xl-ones-to-watch.jpg)
Alt-Pop Trio TWIN XL Wants to Be "Friends" With You [PREMIERE]
February 7, 2019
"Friends" suggests that we may not be as ostracized as we think we are because most of us are experiencing similar feelings of loneliness.
Author:
Alissa Arunarsirakul
Meet Juliet Ivy, the Artist Putting A Gen Z Twist On Tradition
October 25, 2023
Ivy's effervescent music serves as a brutally honest satire of innocence.
Author:
Alessandra Rincon
![Ryan Beatty Attempts to Answer the Unanswerable in 'Calico'](https://s3-us-west-2.amazonaws.com/onestowatch-v2/ryan-beatty-calico-1682710149.jpg)
Ryan Beatty Attempts to Answer the Unanswerable in 'Calico'
April 28, 2023
Calico is a transformative step for the visionary singer-songwriter.
Author:
Abby Kenna
![For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/louyah-i-used-to-care-tiktok_1629831304.jpeg)
For Louyah, One Viral TikTok and His Closest Friends Changed Everything [Q&A]
August 24, 2021
"I'm 25 and I've spent my whole life working for this moment."
Author:
Alessandra Rincon
![INJI Isn't Here to Settle For Anything Less Than "THE ONE"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/inji-the-one-1674502712.jpg)
INJI Isn't Here to Settle For Anything Less Than "THE ONE"
January 23, 2023
INJI continues to inch toward dominating the electronic music scene.
Author:
Dillon Stave
![Bruno Major and FINNEAS Explore the Intricacies of Soulmates in "The Most Beautiful Thing"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/bruno-major-finneas-the-most-beautiful-thing_1588611966.jpg)
Bruno Major and FINNEAS Explore the Intricacies of Soulmates in "The Most Beautiful Thing"
May 4, 2020
"a love letter to the soulmate I've never met."
Author:
Jessica Thomas
![Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love](https://s3-us-west-2.amazonaws.com/onestowatch-v2/jeremy-zucker-always-ill-care_1581114166.jpg)
Jeremy Zucker's "always, i'll care" Is a Heavenly Ode to Platonic Love
February 7, 2020
"It's a song for my friends, whom I love deeply, and a promise to do better."
Author:
Alissa Arunarsirakul
![Armenian Pop Singer Brunette Releases "Love the Way You Feel" in Support of Non-Profit Nvak](https://s3-us-west-2.amazonaws.com/onestowatch-v2/image_1567544139.png)
Armenian Pop Singer Brunette Releases "Love the Way You Feel" in Support of Non-Profit Nvak
September 3, 2019
Nvak works in countries facing social, political, and cultural turmoil to help young students write, record, and distribute their own music.
Author:
Hannah Cotter
![Chappell Roan's "Casual" Is a Stirring Pop Stunner That's Hard Not to Get Hooked On](https://s3-us-west-2.amazonaws.com/onestowatch-v2/chappel-roan-casual-1667329630.jpg)
Chappell Roan's "Casual" Is a Stirring Pop Stunner That's Hard Not to Get Hooked On
November 1, 2022
"Casual" serves as yet another indicator of Roan's inevitable rise to stardom.
Author:
Giselle Libby
![tsubi club Makes One Hell of a First Impression With "burbank house"](https://s3-us-west-2.amazonaws.com/onestowatch-v2/tsubi-club-burbank-house_1635362047.png)
tsubi club Makes One Hell of a First Impression With "burbank house"
October 27, 2021
"burbank house" may be the debut single from tsubi club but it feels like anything but.
Author:
Maxamillion Polo
![Who Is Jessie Murph?](https://s3-us-west-2.amazonaws.com/onestowatch-v2/who-is-jessie-murph_1649358138.png)
Who Is Jessie Murph?
April 7, 2022
Meet the Gen Z tour de force proving everyone that told her no wrong.
Author:
Ruby Scott