From the Site
Balu Brigada's 'Portal' Is An Artfully Alternative Debut
September 3, 2025
Balu Brigada is alt pop’s best kept secret, and there’s no question that their debut album Portal, is the gift that we’ve been waiting for.
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BENEE’s Remembers to Stay Sweet on New Single “Cinnamon,” Announces Upcoming Sophomore Album
August 28, 2025
The alt-pop singer is beginning the rollout of her highly anticipated sophomore album Ur An Angel I’m Just Particles.
WHATMORE Remain Undefinable in "go!"
August 25, 2025
Bridging elements of rap, jazz, and indie, WHATMORE is carving their own path.
Rendezvous in Backyard Romances with Katzú Oso's "Amantes"
August 25, 2025
Wanting to dig into the this renaissance man’s talents and loves, we reached out to dig into his latest single, upcoming album and more.
Meet Bella Litsa, An Enchanting Star on the Horizon
August 20, 2025
Reminiscent of artists like Weyes Blood and Fiona Apple, the way Bella Litsa’s vocals possess the ears is a once-in-a-lifetime artist discovery for fans of ethereal, dark pop and David Lynch’s filmography.
Dominic Fike Presents the First 3 Songs From His Upcoming Mixtape, 'Rocket'
August 19, 2025
'Here are the first 3 songs from my mixtape, Rocket' is exactly what it says it is and exactly what Fike fans longed for.
Waltz Into New Love with Claire Rosinkranz's "Dancing"
August 18, 2025
We caught up with Claire during a midsummer thunderstorm, and between lightning clashes we caught up on: life, love and most importantly what rollercoasters to avoid.
Sir Chloe Makes Loving Yourself Worth the Trouble in "Eyes"
August 15, 2025
"Eyes" is the third single off of Sir Chloe's impending record, Swallow the Knife, releasing August 22nd.
The Aces Mix A Cocktail of Identity & Disco Into Their Record "Gold Star Baby"
August 15, 2025
On their new album The Aces are celebrating all parts of their identities and the fun that comes with living life loud and proud.
Gatlin Reflects on Her Doubts and Depression in “Pipe Dream” and “Happy”
August 13, 2025
Pop songstress Gatlin has never been one to hide her feelings.
![Hollow Coves' 'Moments' Is a Reminder to Not Let Life Pass You By [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/hollow-coves-ones-to-watch_1571677530.jpg)
Hollow Coves' 'Moments' Is a Reminder to Not Let Life Pass You By [Q&A]
October 21, 2019
"We wanted to remind people that life can actually be pretty amazing if you let yourself see the beauty in all the little things."
Fiji Blue's "Waves" Puts Us Back Into Our Feelings
September 18, 2020
Putting us straight into our feels, Fiji Blue is back with yet another intimate song.
Meet ivri, the Soft-Spoken Indie Artist Worming Her Way Into Our Brains and Hearts
August 21, 2023
Soundtracking solemn nights and the haunting of our own looming shadow, ivri is a champion for the lonely and wistful.
We Need to Give "Elliot's Song" a Chance, Okay?
March 7, 2022
"Elliot's Song" is a love note from one friend to the other.
Clairo's "Bubble Gum" and "Sis" Showcase the Early Promise of an Anti-Pop Star
February 25, 2019
Taken together, "Bubble Gum" and "Sis" are akin to a timeline of an artist finding their voice, a voice that would come to charm the world over.
Meet bby, the Indie Group Exuding Pure, Infectious Exuberance
December 11, 2023
bby is not even a year into their inception and are ticking off boxes many have yet to near.
girl in red Shares "midnight love," Her Most Intimate Single Yet
April 14, 2020
"midnight love" is a noted evolution for girl in red.
Matt Maeson Returns Home a Changed Man in "Blood Runs Red"
May 19, 2022
"'Blood Runs Red' is a song about being a successful artist and the narcissistic tendencies that come along with it."
Malcom Todd's 'Sweet Boy' Is a Coming of Age Triumph For the Rising Star
April 12, 2024
"Sweet Boy is a reflection of the feelings and inspirations I had in my last year as a teenager. It was a good time."
![Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/choker-ones-to-watch-2.jpg)
Meet Choker, the Most Underrated Rising Artist of 2019 [NEW ARTIST DISCOVERY]
March 19, 2019
Though his vocals are often likened to Frank Ocean, Choker deserves to be discussed as a storm of his own.