From the Blog

44phantom's "cherry cigarettes" Is a Habit We Just Can't Kick
January 23, 2023
44phantom is establishing himself as one of the most promising up-and-coming artists in the alternative scene.
Author:
Alessandra Rincon

Yaeji Heralds Her Long-Awaited Debut Album With "For Granted"
January 23, 2023
Yaeji is an experience technician, crafting entire ecosystems from sounds and moods.
Author:
Jazmin Kylene

Ones To Watch Presents: Valley 'Lost In Translation' Tour
January 23, 2023
Catch the breakout indie pop band this spring!
Author:
Maxamillion Polo
![mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/mazie-its-not-me-its-u-1674243656.jpg)
mazie Is Ready to Introduce You to Her Most Psychedelic and Honest Self Yet [Q&A]
January 20, 2023
We sit down with mazie to discuss her latest single, living in LA, and how her forthcoming debut album is her most vulnerable work so far.
Author:
Michelle Dalarossa

biig piig Continues to Metamorphosize and Evolve in the Tantalizing 'Bubblegum'
January 20, 2023
'Bubblegum' is a deeply immersive mixtape that bleeds garage and bedroom pop into each other seamlessly.
Author:
Jazmin Kylene

Eloise’s “Drunk on a Flight” Feels Like a Sunday Morning Reflection
January 20, 2023
“Drunk on a Flight” is the perfect blend of subtle pop and laidback jazz.
Author:
Tatum Van Dam

underscores Says Farewell to an Era With "'Count of three (You can eat $#@!)"
January 20, 2023
The standout track is co-produced by Benny Blanco, Cashmere Cat, and Dylan Brady of 100 gecs.
Author:
Alessandra Rincon

Gatlin Delivers a Stirring Ode to Coming in Second Place in "Still Not Me"
January 20, 2023
Gatlin is starting off the new year by cementing her signature sound—vulnerable folk-country pop
Author:
Giselle Libby
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Phoneboy Explore Pitfalls Of Fame On New Single “Ferrari”
January 19, 2023
New Jersey indie rock band Phoneboy are kicking off their new album cycle in style and with a dash of existential dread with the release of their latest single, "Ferrari."
Author:
Alessandra Rincon

Powfu's "death bed" Has People Confessing Their Love
February 25, 2020
The Internet is getting swept up in Powfu's sad boy sound.
Author:
Krista Marina Apardian
Meet BoyWithUke, the Mysterious DIY Artist Racking Up Streams in the Millions
November 10, 2021
Just who is BoyWithUke?
Author:
Alessandra Rincon
![Peach Tree Rascals' "Mariposa" Is as Colorful & Wholesome as the Band [Q&A]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/peach-tree-rascals-ones-to-watch_1567123270.jpg)
Peach Tree Rascals' "Mariposa" Is as Colorful & Wholesome as the Band [Q&A]
August 29, 2019
With Mexican, Filipino, and Palestinian roots that run deep, Peach Tree Rascals is one of the most hardworking collectives we've had the honor of introducing.
Author:
Alissa Arunarsirakul

Meet goodboy noah, an Emerging R&B Sensation
January 28, 2021
We had the chance to *virtually* sit down with emerging R&B singer goodboy noah and learn more about the inspiration behind his music.
Author:
Paige MacDonald

The Top 21 Artists to Watch in 2020
January 22, 2020
Say hi to the Ones To Watch class of 2020.
Author:
Maxamillion Polo
![Rainbow Kitten Surprise Brings Pride to the Troubadour [PRIDE MONTH SPOTLIGHT]](https://s3-us-west-2.amazonaws.com/onestowatch-v2/rks-ones-to-watch-2_1560894468.jpg)
Rainbow Kitten Surprise Brings Pride to the Troubadour [PRIDE MONTH SPOTLIGHT]
June 18, 2019
Rainbow Kitten Surprise is championing Pride Month with more than just their name.
Author:
Brady Moses

Every Song Featured in Euphoria Season 2, Episode 4
January 31, 2022
Happy Euphoria day ✨
Author:
Alessandra Rincon

Artists on Their Favorite and Least Favorite Animal Crossing Villagers
April 30, 2020
From BENEE to mxmtoon, we learn that not all Animal Crossing villagers are created equally.
Author:
Maxamillion Polo

Yung Gravy Drops the Most Infectious Rick Roll With "Betty (Get Money)"
June 10, 2022
Getting Rick Roll'd has never sounded this good.
Author:
Jazmin Kylene

Who Is TOMORROW X TOGETHER?
August 17, 2022
Meet the K-pop group who made history at this year's Lollapalooza.
Author:
Ruby Scott
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@onestowatch
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1d
Welcome back to Bone Apple Tea!
On our latest episode, our host @paigeemacdonald and Long Beach trio @halfaliveco… twitter.com/i/web/status/1…

@onestowatch
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1w
The one & only @injimusicx is getting us out of the winter funk with her latest single "THE ONE.” The new track com… twitter.com/i/web/status/1…

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1w
Korean singer, DJ, and producer @kraeji is back to reclaim her titles with the first piece of new music she’s relea… twitter.com/i/web/status/1…